WHAT YOU'LL DO:

• Main marketing contact for wholesale accounts within Golf, Running, Soccer, Basketball, and Pickleball categories.
• Be an expert on the individualized marketing strategies, needs, and requirements of domestic wholesale accounts, inclusive of both in-store and digital tactics. Understand the account's current and future business to make sound marketing decisions.
• Proactively outreach to key account contacts on a regular cadence to identify opportunities, get ahead of marketing planning, and partner for seamless execution.
• In collaboration with Sales, Account Marketing, Sports Marketing, and the Creative Team, ensure accounts have seasonal marketing to support key initiatives, product launches, and campaigns including digital and print assets.
• Take an omni approach to each larger-scale marketing campaign to ensure all touchpoints — including in-store and digital — are in sync.
• Collaborate with Sports Marketing to successfully incorporate Skechers Pro Athletes into seasonal marketing and key product launches as needed.
• Work closely with top accounts and Sales to understand competitive marketing programs and implement best-in-class marketing initiatives to deliver growth for Skechers Performance products.
• Develop Seasonal Marketing Calendars to share with accounts and develop a right place, right time marketing approach.
• Oversee the entire lifecycle and workflow of Skechers account marketing projects, managing multiple projects simultaneously — from large-format, long-term production projects to art-only seasonal graphic requests and digital creative — from inception to final execution.
• Manage Marketing Request Form procedures and budget approval processes for each marketing campaign/tactic, including liaising with key stakeholders.
• Work with Sales Operations to evaluate ROI at the conclusion of marketing campaigns in order to make informed decisions on future marketing spend.
• Collaborate with the Sales team to create and distribute sell-in programs and materials: sales tools, product technology training, sales contests, etc.
• Partner with the Field Marketing team to drive in-store excellence and effective in-store execution to win at the point of sale (in-store visuals, event activation, marketing promotions). Conduct regular field team meetings to discuss current in-store campaigns, review field reporting, and develop action plans to address any issues.
• Participate in key retailer meetings and summits to build a closer network within the Tech Athletic and Sporting Goods channel.
• Support account meetings at trade-related events within the Tech Performance space (PGA Show, The Running Event, etc.).
• Bi-annual Buy Meeting presentations and support, including building decks, attending meetings, and presenting. (Location: Onsite Manhattan Beach)
• Sales Conference marketing presentations, including building decks and presenting in front of a group. (Location: Onsite Manhattan Beach)
• Lead and present in additional account meetings as needed (onsite and offsite at partner offices).
• Field visits to enhance understanding of Skechers marketing in the domestic wholesale channel and to maintain awareness of competitor campaigns.
• Ensure weekly project status (WIP) meetings are efficient and productive; confirm updates and budget information captured in CRM are accurate.

WHAT WE NEED FROM YOU:

• Bachelor's degree required.
• 7–10 years of relevant marketing experience in wholesale accounts.
• People management experience required (4+ years as a direct supervisor of multiple employees in a corporate setting).
• Computer Applications: Smartsheet, Adobe Creative Suite (Photoshop, Illustrator a plus); Microsoft Office (Outlook, Word, Excel, PowerPoint). Proficient in using a Mac and/or PC.

• Extensive marketing experience with an athletic brand in the tech athletic and/or sporting goods space.
• Analytically and strategically minded.
• Proven leadership experience; ability to lead, motivate, and manage people.
• Strong public speaking skills in front of large and small groups; must be able to present and communicate effectively and persuasively with internal and external business partners.
• Excellent written and verbal communication skills.
• Strong project management skills.
• Team player with a positive attitude; outgoing and collaborative.
• Ability to work independently with limited supervision.
• Ability to work at a fast pace and multi-task in a fast-paced, ever-changing environment while meeting deadlines.
• Strong problem-solving ability, including metrics-driven thinking.
• Flexible work schedule; ability to travel as necessary.
• Must be detail oriented with excellent follow-through.
• Expert knowledge of current marketing trends and multimedia platforms.
• In-store, digital, and social media experience essential.
• Self-motivated and resourceful.

The pay range for this position is $120,000-$130,000/yr USD.

About Skechers

Skechers, a global Fortune 500® company, developsand markets a diverse range of lifestyle and performance footwear, apparel, and accessories. Serving over 180 countries and territories, Skechers connects customers to products through department and specialty stores, e-commerce and digital stores, and through our more than 5,300 Skechers retail locations.