Robinhood is a financial services company that offers commission-free trading through its website and mobile app. The company was founded in 2013 by Vladimir Tenev and Baiju Bhatt, and is headquartered in Menlo Park, California. Robinhood's mission is to democratize finance for all by making investing accessible to everyone. The company has raised over $5 billion in funding and has over 13 million users. Robinhood has faced criticism for its business model, which relies on selling order flow to market makers, and for its handling of the GameStop trading frenzy in early 2021.