Sales Leader

Basis AI

$120K — $180K *
Finance & Insurance
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8-15+ years in high-growth B2B SaaS sales with leadership experience
  • Proven ability to build a sales org from the ground up
  • Experience with sales strategy across multiple teams
  • In-depth knowledge of accounting, fintech, or professional services
  • Demonstrated success in creating scalable sales processes

Responsibilities

  • Build and develop the sales team, including hiring and structuring roles
  • Create and codify the sales process from discovery to closing
  • Define sales strategies and collaborate with other departments
  • Manage overall sales targets and improve pipeline visibility
  • Invest in frontline managers to foster effective team development

Benefits

  • Premium Medical, Dental, and Vision coverage; Life Insurance; and therapy sessions
  • Unlimited PTO plus 12 paid holidays
  • Daily meal stipends and a stocked kitchen
  • $300 allowance for custom desk setup
  • Pre-tax commuter benefits and 401(k) plan
  • Monthly office activities and optional team events
Full Job Description
About Basis

Basis equips accountants with a team of AI agents to take on real workflows.

We have hit product-market fit, have more demand than we can meet, and just raised $34m to scale at a speed that meets this moment.

Built in New York City. Read more about Basis here.

What you'll be doing:

As the Sales Leader, you will build and scale the entire sales organization at Basis-from the ground up. Early on, that means rolling up your sleeves to hire ICs, build the sales process, and close deals alongside the team. As we scale, you'll layer in frontline managers, design org structure, and shift your focus to leading leaders. This is a role for someone who can build from zero to one and then scale from one to many.
  • Build the team: Hire and develop Account Executives directly, then recruit and develop frontline sales managers as the org grows. Design team structure, headcount plans, and career paths across segments.
  • Own the sales process: Build the outbound and inbound sales motion from the ground up-discovery through close-and codify it into a repeatable, scalable playbook that the team can execute consistently.
  • Set sales strategy: Define segmentation, territory strategy, and go-to-market approach. Partner with Marketing, RevOps, and Customer Success to build a coordinated commercial engine.
  • Drive revenue performance: Own overall sales targets and provide visibility into pipeline, forecasting accuracy, and quota attainment. Adjust strategy in real-time as the market evolves.
  • Scale through leaders: As the org matures, invest in making your managers great-running effective coaching cadences, pipeline reviews, and team development so the org scales beyond your direct involvement.


Location: NYC, Flatiron office. In-person team.

What you'll bring:
  • 8-15+ years of experience in high-growth B2B SaaS sales, with progressive leadership experience including managing frontline sales managers
  • Track record of building a sales org from early stage-hiring ICs, building process, and scaling through managers
  • Experience designing and implementing sales strategy across multiple teams or segments (territory planning, segmentation, capacity modeling)
  • Strong knowledge of the accounting industry, fintech, or complex professional services workflows
  • Proven ability to build repeatable, scalable sales processes while maintaining high team performance and culture


What we'd love to see:
  • Experience with modern sales stacks (Salesforce/HubSpot, Apollo, Gong, etc.) and implementing data-driven coaching across managers
  • Background in accounting or professional services-you understand the pain points of the people we serve
  • Prior experience at a startup during the Seed to Series B transition, where you had to build the plane while flying it


What Success looks like in this role
  • Builder mentality: You're energized by building from scratch-hiring the first reps, closing the first deals, writing the first playbook-and equally excited to hand it off to managers you've developed
  • Process-oriented: Skilled at building consistent, repeatable sales execution across multiple teams and holding managers accountable to it
  • Strategic thinker: Can zoom out on market opportunity, org design, and GTM approach while staying close enough to execution to course-correct fast
  • Company-builder: Eager to lay groundwork both commercially and culturally as we rapidly scale the sales organization
  • All-in: Driven to seize a massive opportunity, accelerate growth, and commit deeply to Basis's success
Why Join Basis?

We offer a competitive and thoughtful benefits package designed to support your physical, mental, and financial well-being:
  • Health & Wellness: Premium Medical, Dental, and Vision coverage; Life Insurance; and 6 coaching & 6 therapy sessions through Spring Health.
  • Flexibility: Unlimited PTO + 12 paid company holidays.
  • In-Office Perks: Daily meal stipends, a fully stocked kitchen, and $300 toward your custom desk setup.
  • Financial Benefits: Pre-tax commuter benefits and 401(k) retirement plan
  • Team Culture: Monthly office activities and frequent optional team happy hours.

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