The Role:Governing who can access what, and revoking it the moment it's no longer needed, is one of the hardest problems in enterprise security, and it starts with people. Now AI agents are entering the same systems at machine speed, inheriting the same over-scoped access, and the problem is compounding fast. Opal is the control plane for all of it, and telling that story is what this role is about. We're hiring a Product Marketing & Content Associate to amplify Opal's voice, using AI and automation to give one person the reach of a much larger team. About two-thirds is content and channels you'll own outright; the rest supports senior functions like PR, analyst relations, and sales enablement. You'll report into the Head of Product & Solutions Marketing, and the ideal candidate is a strong writer who is fluent with AI tools.
- Build the AI-powered content engine, including automations and workflows
- Own Opal's social presence end to end: daily posts, real-time engagement, and inventive campaigns (polls, bracket-style games) that make a technical category feel alive
- Create short-form video for LinkedIn, X, and YouTube, product clips, C-suite cuts, event moments, with a creator's instinct for hooks and platform-native formats
- Translate what's new into stories, turning product updates and launches into blogs, posts, and screen recording walkthroughs alongside PM and Engineering
- Shape thought leadership with our marketing leadership and C-suite, ghostwriting and producing the ideas that position Opal at the front of a new category
- Run the monthly newsletter start to finish, plus web updates and copy, including SEO/AEO
- Drive integration and partnership announcements, webinar and CTA promotion, and event recaps
- Support PR: contributed articles (about one per month) and pitches for launches and news moments
- Support customer story capture (video and written) and analyst relations outreach and management
- Help manage our podcast, newsletter sponsorships, and influencer relationships
- Lead one-pagers, click-through demos, and other sales plays (including competitive), and support the first-call deck
FYI - we are building Opal together, in person. This role is 3+ days in office in downtown San Francisco :)
You Might Be a Fit If You:- Are a genuinely strong writer who can adapt voice: yours and the brand's
- Can create short-form video that earns attention, comfortable on camera or behind it, with instinct for what works on each platform
- Have real AI fluency: you use AI tools daily and reach for automation rather than grinding through things manually
- Are comfortable with an always-on pace and concurrent deliverable
Tools We Use:We're always adding to this as new AI-native tools prove themselves. Fluency with the category matters more than any one name below.
- Design and demos: Figma, Arcade, Framer
- Screen recording and video: Screen Studio, Descript, CapCut
- AI and automation: Claude, Claude Code, Perplexity
- Meetings and content ops: Granola, Notion
- Video and podcast editing: Descript
