Description As the National Program Director, you will be responsible for leading and overseeing the account management, sales growth and contract performance within, community-focused/large practice networks, and infusion centers at a national level for the launch of key products in the oncology, rheumatology, and/or immunology therapeutic areas.
The National Program Director is expected to build a high-performance sales field organization while fostering a culture of accountability, collaboration, and a sense of urgency towards the achievement of desired goals and outcomes. Your role will involve managing a team of Regional Business Directors (2), and Corporate Account Managers (20), fostering key partnerships, and implementing effective sales strategies to drive revenue and market share growth. You will collaborate with cross-functional teams to ensure the successful execution of business plans while adhering to industry regulations and ethical standards.
Primary Responsibilities:1. Leadership and Team Management- Develop and execute the national business strategy in alignment with, and to achieve, corporate goals and objectives.
- Collaborate with commercial leadership in the development of sales and market share targets and field sales Key Performance Indicators (KPIs).
- Lead, mentor, and manage a team of Regional Business Directors and Corporate Account Managers providing guidance, support, and performance evaluations.
- Monitor sales trends, account performance, competitive landscape, and market dynamics to identify growth opportunities and challenges.
- Analyze sales data and market trends to identify areas for improvement and adjust strategies accordingly.
- Foster a culture of collaboration, accountability, and continuous improvement.
2. Sales and Marketing- Develop and implement effective sales and marketing strategies to achieve sales targets and expand market presence.
- Collaborate with the marketing department to create promotional campaigns, ensure successful product launch(es), and other initiatives to drive brand awareness and customer engagement.
- Work collaboratively with marketing and communications teams to ensure product positioning, messaging and promotional programs are delivered.
- Assess the utility of marketing materials and provide feedback to the Marketing team on the creation of new materials to support sales strategy and initiatives.
3. Account Oversight:- Build and maintain strong relationships with key stakeholders, business partners, including healthcare providers, community-based GPOs and infusion centers.
- Collaborate with GPO and market access account teams, as well as commercial operations and leadership, to ensure successful implementation and performance of business relationships and contracts.
4. Compliance:- Ensure all business activities, including sales efforts, adhere to relevant pharmaceutical regulations, industry standards, and ethical guidelines.
- Establish a compliance-forward culture as it pertains to the Sales team; modeling compliant interactions and creative strategies to work through customer needs and requests.
- Stay up to date with changes in regulations and ensure the company's compliance policies are adhered to.
5. Budget Oversight and Resource Management:- Budget and expense management to ensure optimal allocation of resources.
- Monitor expenses, track financial performance, and implement cost-saving measures when necessary.
6. Reporting and Analysis:- Analyze regular reports, in cooperation with commercial operations and marketing/sales leadership, on sales performance, market trends, and market landscape for presentation to senior management.
- Utilize data-driven insights to monitor KPIs and identify areas of improvement to make informed business decisions.
Qualifications- Bachelor's degree in Business, Sciences, or related field (Master's preferred).
- 15+ years in pharmaceutical/biotech sales, including 7+ years in leadership roles; oncology, rheumatology, and/or immunology experience preferred.
- 10+ years of account management experience with proven success in contracting and navigating aggregate group practices and achieving contract performance metrics.
- Experience with biologics/biosimilars and product launches preferred, buy and bill product experience required.
- Willingness to travel up to 50%.
- Ability to meet credentialing requirements for access to healthcare institutions (e.g., background checks, drug screens, immunizations).
Skills & Competencies- Deep understanding of pharmaceutical industry dynamics and regulatory landscape.
- Proven success in managing key accounts, KOLs, and executive-level stakeholders within.
- Strong leadership with a track record of team development and performance.
- Strategic thinker with experience driving revenue through sales/marketing initiatives, especially in oncology, rheumatology, and/or immunology.
- Excellent communication, negotiation, and relationship-building skills.
- Analytical mindset with proficiency in interpreting sales data and market trends.
- Familiarity with CRM platforms and sales analytics tools.
At Syneos Health, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn't align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities.
