4+ years in content, creative, or ecommerce marketing, preferably for consumer products
Hands-on experience with AI tools for image creation and editing
Strong eye for imagery and design with a storytelling mindset
Ability to analyze performance data for decision-making
Highly organized in managing multiple brands and projects
Responsibilities
Organize and direct photo projects to highlight product features
Create and edit product images using AI tools
Develop and maintain visual brand guidelines for consistency
Guide storytelling on TikTok and ShopMy for brand representation
Oversee Amazon A+ content creation and publication
Manage the on-pack QR code and product registration program
Track engagement results and optimize customer touchpoints
Benefits
In-office work environment from Monday to Friday
Opportunity to shape brand storytelling across multiple platforms
Hands-on role with creative freedom in content creation
Engagement with cutting-edge AI tools for marketing
Direct impact on customer experience and brand visibility
Full Job Description
Marketing Manager, Digital Content
Commerce, CA • Monday through Friday (In office)
The Role
You'll shape how our products look and how their story is told online: directing photography, creating content with AI, building visual brand guidelines, guiding how our brands show up on TikTok and ShopMy, and online marketplaces. You'll also own our on pack QR code program, one of our most direct touchpoints with the people who buy our products.
It's a hands-on role for someone with a strong eye for photography and design, a storyteller's instinct for what makes a customer care and purchase, and the organization to keep many brands consistent at once. You'll also bring an analytical mindset, using data to improve conversion and customer engagement.
What You'll Do
Visual content
Organize photo projects and help direct our photo studio on what to shoot to bring each product's features and benefits to life
Create and edit product images using AI tools
Build and update visual brand guidelines for each brand to guide our studio and graphics team
Help shape how our brands tell their story on TikTok and ShopMy, giving direction to creators, affiliates, and agencies
Own Amazon A+ content, from creative direction with our studio and graphics team to building and publishing it in Amazon
Customer experience
Fully own our on pack QR code and product registration program, setting up every item and coordinating with packaging and purchasing
Track registration and engagement results and continuously optimize the program
Use performance data to keep improving our customer touchpoints and growth
What You Bring
4+ years in content, creative, or ecommerce marketing, ideally for consumer products
Hands on experience creating and editing images with AI tools
A strong eye for imagery and design, paired with a marketing storyteller's mindset
Comfortable tracking results and using data to decide what to do next
Highly organized across many brands and projects at once
Nice to Have
Housewares or home goods experience
Experience running creator or affiliate programs on platforms like ShopMy and TikTok Shop
Experience with product registration or QR code platforms, specifically Brij