Descartes Systems Group

Marketing Manager

Descartes Systems Group$85K — $95K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of B2B marketing experience focused on demand generation, ABM, field, or program marketing
  • Hands-on experience managing integrated marketing programs in North America
  • Experience executing webinars, events, and sales-aligned demand programs
  • Strong skills in strategic planning and program management
  • Proficiency in CRM and marketing tools like MS Dynamics, ClickDimensions, Cvent, 6sense, and Google Analytics
  • Organized, driven, and committed to measurable pipeline impact

Responsibilities

  • Develop and manage comprehensive demand programs across North America
  • Build and scale account-based marketing campaigns for target accounts
  • Oversee campaign execution, lead routing, source tracking, and performance metrics in the CRM
  • Translate business objectives into effective marketing initiatives that enhance the sales pipeline
  • Collaborate closely with Sales, Content, Digital, and Operations teams to optimize conversion and boost revenue
  • Monitor and optimize performance of campaigns, events, and webinars for pipeline contributions
  • Manage timelines, budgets, vendor relationships, and cross-functional workflows from strategy through execution

Benefits

  • High-impact role with significant regional visibility
  • Collaborative, fast-paced, and supportive team environment
  • Health benefits and learning budget
  • Flexible working options
  • Opportunity to influence strategy and enhance CRM processes
Full Job Description
Lead ABM, Demand Programs & Campaign Execution
Position: Marketing Manager
Location: Canada #LI-Remote
Travel: 10-25% travel required
Reports to: Director, Fleet Marketing

We're hiring a Marketing Manager to help scale pipeline-driving programs across North America. You'll own key ABM, event, webinar, and demand campaign motions, managing end-to-end execution while aligning with stakeholders and ensuring clear CRM visibility into the programs that directly support Sales.

What You'll Do
• Develop and manage end-to-end demand programs across North America
• Build and scale ABM campaigns aligned to priority accounts, verticals, and sales plays
• Manage campaign execution, lead routing coordination, source tracking, and performance reporting in the CRM
• Translate business goals into focused marketing programs that drive qualified pipeline
• Align closely with Sales, Content, Digital, and Operations teams to drive conversion and revenue impact
• Track campaign, event, and webinar performance and optimize for pipeline contribution
• Manage timelines, budgets, vendors, and cross-functional workstreams from strategy through execution
• You will travel regionally 10-25% to attend and manage events

What We're Looking For
• 5+ years of B2B marketing experience, with a focus on demand, ABM, field, or program marketing
• Hands-on experience owning integrated programs across North America
• Experience running webinars, events, campaigns, and sales-aligned demand programs
• Strong strategic planning, program management, and cross-functional alignment skills
• CRM and marketing tool proficiency, preferably with MS Dynamics, ClickDimensions, Cvent, 6sense, and Google Analytics
• You're organized, driven, and passionate about measurable pipeline impact
We value aptitude over titles. Ideal candidates bring smarts, curiosity, coachability, strong work ethic, responsibility, honesty, and a track record of delivering results.

Why Join Us?
• High-impact role with regional visibility
• Collaborative, fast-paced, and supportive team
• Competitive salary + benefits, including health, learning budget, and flexible work
• Opportunity to shape strategy, improve CRM discipline, and scale pipeline-driving programs

Salary Range: $85,000 - $95,000 CAD annually. Compensation information provided is a good faith estimate for this position only. Factors that may be used to determine your actual salary may include your specific skills as well as the years of experience you have. Similar positions located in different geographic regions will not necessarily receive the same compensation.

About Descartes Systems Group

Descartes Systems Group is a software company that provides logistics and supply chain management solutions. The company was founded in 1981 and is headquartered in Waterloo, Ontario. Descartes' products are used by businesses in various industries, including transportation, manufacturing, and retail. The company operates in North America, Europe, and Asia-Pacific. In 2020, Descartes acquired Peoplevox, a provider of e-commerce warehouse management solutions.
Learn more about Descartes Systems Group
Size
1,813 employees
Market Cap
$5.8 billion
Industry
5 Year Trend
+15.8%
NASDAQ

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