ClassDojo

Monetization Growth Product Manager

ClassDojo$188K — $269K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of growth product management experience with large scale consumer products
  • Proven success in driving revenue growth via user-centric monetization strategies
  • Exceptional strategic product thinker with strong product intuition
  • Experience with complex consumer ecosystems like social platforms or marketplaces
  • Strong analytical mindset for using data and qualitative insights
  • History of achieving significant business impact in fast-paced environments
  • Excellent cross-functional leadership and collaboration skills

Responsibilities

  • Own and build ClassDojo's consumer revenue engine
  • Design and scale monetization experiences that families love
  • Collaborate with teams to create high-quality experiments
  • Utilize research and data to shape subscription pricing and user experience
  • Define and deliver on long-term product strategy with autonomy
  • Craft and develop innovative product solutions to user problems
  • Scale successful product initiatives globally to support education goals

Benefits

  • Remote work flexibility with significant overlap in Americas time zones
  • Commitment to equal employment opportunity and inclusivity
  • Support for candidates with disabilities or special needs
  • Opportunity to work with a highly talented and entrepreneurial team
  • Direct partnership opportunities with co-founders and product leaders
Full Job Description
What you'll do:

As a Product Manager focused on monetization, you'll own one of the most important growth levers for ClassDojo: building a consumer revenue engine that feels deeply aligned with user value. You'll design and scale monetization experiences that millions of families choose to pay for-and love using. Working closely with design, engineering, data, and marketing, you'll craft and iterate on high-quality experiments that drive both user delight and business impact. You'll use a mix of research, behavioral insight, data, and intuition to shape our subscription experience, pricing, bundling, positioning, and conversion flows. You'll operate with high autonomy and ownership, partnering directly with co-founders and product leaders to define and deliver on long-term strategy. This role is about going deep on product craft, working across disciplines to deliver creative, elegant solutions to user problems-then scaling them globally to support our mission of helping every child reach their full potential.

You will be a match if:
  • 5+ years of growth product management experience shipping high-quality, at-scale consumer products across at least two companies-one of which had >1M users and one that was not a late-stage company
  • Deep monetization experience: proven success driving revenue growth through creative, user-centric monetization strategies on consumer products
  • Strategic product thinker with exceptional product intuition-able to uncover user needs, generate insights, and craft novel product solutions that drive business impact
  • Experience working on complex consumer ecosystems such as social platforms, marketplaces, or similarly multi-sided products
  • Strong analytical mindset: comfortable exploring data, validating hypotheses, and shaping strategy using both qualitative and quantitative signals
  • Track record of high ambition and outsize business impact-able to thrive in fast-moving, resource-constrained environments
  • Excellent cross-functional leadership: collaborates effectively with engineering, design, data, marketing, and leadership to drive alignment and execution
  • Strong communication and storytelling skills, both written and verbal-able to clearly articulate product vision, strategy, and trade-offs

You might be a good fit if:
  • Experience leading monetization work in social or marketplace products
  • Background in both 0-to-1 and growth-stage product development; ideally has seen consumer products through multiple life stages
  • Experience growing consumer products in international markets
  • Strong track record of influence and leadership without authority; has coached or mentored other PMs
  • Experience working at a high-bar, product-driven company with a culture of excellence
  • Familiarity with pricing, payments infrastructure, or revenue optimization techniques
  • Demonstrated ability to act as a thought partner to execs on product and revenue strategy
  • Comfort navigating ambiguity and scaling efforts from scratch with autonomy and ownership

[1] Some more context:

(If you are on LinkedIn, you will not be able to access the hyperlinks below. Once you click apply, you will be directed to our career website (if you are not on there already) and will be able to access the hyperlinks)
  • How ClassDojo Connects Parents, Students, and Teachers
  • "Whats New on ClassDojo 2023"
  • TechCrunch Article: Second Act comes with First Profits

Click here if you're interested in learning more about what we've been up to.

ClassDojo takes a number of factors into consideration when determining compensation, including geographic location, experience, and skillset. Salary ranges (United States):

CA, WA, NY, NJ, CT states: $188,000 - $269,000 (USD)

All other states in the US: $160,000 - $228,500 (USD)

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About ClassDojo

ClassDojo is an educational technology company that provides a communication platform for teachers, students, and parents. The platform allows teachers to share updates, photos, and videos with parents, and provides students with a digital portfolio to showcase their work. ClassDojo is used by millions of teachers and students in over 180 countries around the world. The company was founded in 2011 and is headquartered in San Francisco, California.
Learn more about ClassDojo
Size
100 employees
Industry
Founded
2011

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