5-8 years of technical sales experience in factory automation or related fields
3+ years of experience in machine vision or similar technologies
Proven track record in solution-based selling and managing complex projects
Experience with CRM systems like Salesforce
Bachelor’s degree in STEM or Business preferred, with non-STEM candidates needing to pass a technical aptitude test
Responsibilities
Achieve or surpass monthly territory bookings quota
Implement best practices in territory and account management to drive bookings
Build and maintain a 12–24-month pipeline of qualified business opportunities
Lead contract negotiations to close deals and ensure compliance
Conduct product demonstrations and deliver on-site solutions for customer needs
Provide hands-on support for system programming and configuration post-sale
Collaborate with integration partners to secure strategic opportunities
Benefits
Opportunity for professional growth in a dynamic industry
Access to advanced sales tools and resources
Supportive team environment with collaboration across departments
Flexible work arrangements with remote field sales opportunities
Comprehensive training and development programs
Full Job Description
Job Description
Key Responsibilities:
Sales Execution:
Attain or exceed monthly territory bookings quota
Drive territory bookings by implementing best practices in territory, account management, and focusing on both current and prospective customers by executing Cognex sales strategies and procedures.
Build and maintain a 12–24-month pipeline of qualified business opportunities, focusing on large, complex projects.
Lead contract negotiations to close deals effectively and ensure compliance with agreements.
Capture and maintain account potential for current and future opportunities.
Customer Engagement & Support:
Conduct product demonstrations, assess applications, and deliver on-site solutions to address customer needs.
Complete standard application evaluations for customers.
Provide hands-on support for system programming and configuration post-sale to ensure successful implementation.
Collaborate with integration partners and apply the “best sales channel” approach to secure strategic opportunities.
Strategic Account Coordination:
Partner with Territory Sales Engineers, OEM Sales Engineers and GAMs to drive effective coverage and support for key end-user accounts.
Coordinate complex application evaluations, leveraging the Applications Engineering team for technical assessments.
Operational Excellence:
Manage weekly forecasts accurately and ensure timely, clear information flow within the team.
Utilize CRM and Service Cloud tools to track sales execution, monitor key metrics, and capture market insights.
Understand and apply Cognex sales strategies and processes
Market Insights & Collaboration:
Engage with the End-User Sales Readiness team for pre- and post-sales support, providing technical guidance, application evaluations, and training to enhance the customer journey.
Key Qualifications:
Experience:
5-8 years of experience in technical sales within factory automation or a related industry, with a proven ability to manage complex sales cycles within both a direct sales and partner sales ecosystem.
Minimum of 3+ years of experience with machine vision or similar fields
Demonstrated success in solution-based selling and managing long-term, intricate projects.
Experience utilizing CRMs such as Salesforce or equivalent software systems.
Skills & Abilities:
Strong ability to sell technical products across organizational levels and cultivate long-term relationships with accounts and partners.
Expert ability in demonstrating products while selling Cognex products against multiple layers of competition and account requirements.
Action-oriented, self-motivated, with excellent communication and listening skills.
Ability to meet with multiple accounts on their respective sites on a weekly basis is required, overnight travel required: with the amount dependent on geography.
Proficient in working independently in a remote field sales environment.
Education:
Bachelor’s degree from an accredited institution is preferred, ideally in a STEM or Business field.
Non-STEM candidates may need to pass a technical aptitude test.
Additional Requirements:
Valid driver’s license and the ability to meet with multiple customers on their respective sites within a day/week is required.
Ability to lift up to 25 and demonstrate Cognex products.
About Cognex
Cognex Corporation is an American manufacturer of machine vision systems, software and sensors used in automated manufacturing to inspect and identify parts, detect defects, verify product assembly, and guide assembly robots. Cognex is headquartered in Natick, Massachusetts, USA and has offices in more than 20 countries. The company's flagship product, the In-Sight series, is a line of industrial cameras that are used to automatically inspect products on manufacturing lines. Cognex is publicly traded on the NASDAQ stock exchange under the symbol CGNX. The company was founded in 1981 by Robert J. Shillman, who is still the chairman of the board and chief culture officer.