Job SummaryDevelop and lead marketing programs across self-service experiences to drive growth and monetization, including free versions, purchasing, and upgrade experiences. Use data to drive product adoption and identify opportunities to guide and help users, with a focus on business goals and metrics. Design and test creative engagements across new channels and audiences to boost user acquisition and engagement. Work with development teams and other stakeholders to develop and deliver product roadmaps for product experience, including personas, use cases, and requirements synthesis. Collaborate with the Commercial and Academic teams to drive adoption of MATLAB Online. Monitor industry trends and best practices and use this knowledge to inform product strategy.
May telecommute up to 40%.
Rate of Pay: $102,000.00 to $158,100.00 per year
Additional QualificationsMinimum Qualifications: Employer will accept a Master's degree in Engineering [any], Computer Science, or a related field and no experience.
Alternatively, employer will accept a Bachelor's degree in Engineering [any], Computer Science, or a related field and 3 years of experience in the job offered or in a Product Marketing Engineer-related occupation.
Position requires demonstratable experience with the following:
- Demonstrated expertise using MATLAB and Simulink to model and simulate systems across domains such as control systems, signal processing, and image processing, including data analysis, visualization, algorithm development, prototyping of technical workflows, and applying artificial intelligence techniques to support automated or assisted workflows.
- Demonstrated expertise developing and maintaining data-driven dashboards and reports using data visualization tools including Power BI or similar tools.
- Demonstrated expertise working with cloud-based data platforms and environments, including querying and analyzing data using database technologies including SQL-based systems, data warehouses, or cloud analytics platforms.
- Demonstrated expertise supporting development of software applications in cloud-based environments, including SaaS-based workflows and user experiences.
- Demonstrated expertise in technical product management, including marketing research and market analysis to inform conversations with development, technical support and sales stakeholders for the development of a product roadmap.
Experience may be gained during graduate program. Will accept any suitable combination of education, training, and/or experience. Multiple positions available
