As our Marketing Manager, you will set marketing strategy and budget, own the Murphy Bros. brand, and manage our agencies and lead-generating partners. You will lead the department while staying hands-on in content, digital marketing, and relationship building, working closely with the President, Sales, and Production to drive lead growth and a consistent client experience.
WHAT YOU'LL DO
- Lead the marketing department and manage external partners (advertising, SEO/PPC, web, photography), holding them accountable for results
- Build annual and quarterly marketing plans, manage the budget, and report results to leadership (leads by source, cost per lead, close rate, and ROI)
- Lead and protect the Murphy Bros. brand across digital, print, and physical touchpoints
- Oversee our website, content strategy, email marketing, Google Business Profiles, and online directories
- Manage lead-generating partnerships (e.g., Houzz, BBB, GuildQuality, Chamber and Realtor programs) and direct paid search, paid social, and SEO
- Work with Sales to ensure leads are tracked, followed up, and converted
- Lead our reviews, referral program, and PR, including award entries and press releases
- Build referral relationships with real estate agents, interior designers, and trade partners, and represent Murphy Bros. at local events and home shows
WHAT WE'RE LOOKING FOR
- Bachelor's degree in marketing, communications, business, or a related field
- 5+ years of marketing experience, including budget ownership and managing agencies or vendors
- Supervisory experience preferred; residential remodeling, construction, or home services experience is a strong plus
- Strong knowledge of digital marketing, SEO, SEM, social media, email, and content creation
- Comfort with data, reporting, and ROI analysis
- Excellent writing and editing skills
- A strategic planner who also enjoys hands-on work
- Organized and detail-oriented, able to manage several projects and deadlines
- Experience with marketing tools and CRMs (e.g., BuilderTrend, GuildQuality, Google Ads, Meta Business Suite)
WHAT DRIVES US
Everything we do is guided by our core values - and we're looking for a Marketing Manager who shares them:
- Uncommon Integrity - It's what you do when no one is looking, and what you promise to do when they are.
- Get It Done with Great Care - We're committed to finishing the job, and finishing it well.
- Take Ownership - We don't wait to be told; we see what needs doing and step forward.
- Glad to See Ya! - We hire people who are easy to work with, bring solutions, and listen more than they talk.
Murphy Bros. is a trusted leader in the remodeling industry. If you're ready to take on an exciting challenge and make a real difference in the lives of homeowners, apply today to join the Murphy Bros. team! Learn more at www.mbros.com.