Manager, Paid Search, Texas Speed & Performance

Enthusiast Auto Holdings

$70K — $95K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Associate or Bachelor Degree in Marketing, Business, Programming, Engineering, Math, or Related Field
  • Minimum 2 years of Paid Search and Google Ads experience
  • At least 4 years in Paid Media (PPC, SEM, Display) and/or Analytics
  • Strong analytical and problem-solving skills
  • Proficiency in Microsoft Excel

Responsibilities

  • Manage day-to-day performance campaigns on advertising platforms like Google Ads
  • Enhance Google PMAX campaign effectiveness through bid and data feed optimization
  • Oversee a multi-million dollar annual budget across various marketing channels
  • Compile and present weekly/monthly metric reports to business stakeholders
  • Stay updated on industry news and changes that affect marketing programs
  • Collaborate with Planning, Creative, and Brand teams for unified messaging
  • Perform additional tasks with a positive and professional attitude

Benefits

  • Opportunity to define and execute a comprehensive Media strategy
  • Work in an auto enthusiast environment
  • Collaborate with diverse teams to create a cohesive brand messaging
  • Engagement with a multi-million dollar marketing budget
  • Potential for career advancement in a fast-paced growth marketing team
Full Job Description
Texas Speed & Performance is seeking a Manager, Paid Search expert that has a demonstrated track record of success managing complex Paid Search campaigns and is ready to define, plan and execute a comprehensive Media strategy across our organization. This position will be based at Texas Speed & Performance in Georgetown Texas and reports to the Director, Growth Marketing.

Responsibilities for this position include
  • Day-to-day management of performance campaigns using on advertising platforms such as Google Ads.
  • Improve Google's PMAX campaign performance through bid and data feed optimization
  • Manage a multi-million dollar annual spend budget effectively across multiple marketing channels
  • Prepare and present weekly/monthly metric reports for business stakeholders throughout the organization
  • Monitor industry news and latest changes that will impact our programs
  • Partner with Planning / Creative / Brand teams to create cohesive messaging and shopping experience
  • Perform other tasks and activities as required. Perform all job functions with a positive, professional attitude


Requirements

  • Developing and executing a Paid Media strategy that helps the organization meet and exceed its EBITDA goals
  • Building strong relationships with and receiving positive feedback from banner company associates
  • Increasing our new customer acquisition through a diverse portfolio of Digital Marketing channels
  • Associate / Bachelor Degree: Marketing, Business, Programming, Engineering, Math, or Related Field
  • 2 years Paid Search and Google Ads experience.
  • 4+ Years Professional and/or Intern Experience in Paid Media (PPC, SEM, Display) and/or Analytics
  • Strong Analytical and Problem-Solving Skills / Proficient in Microsoft Excel

Desired Skills:
  • Previous Position in Agency / Online B2C / Retail Industry
  • Auto Enthusiast

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