SmartFinancial, Inc.

Email Partnerships Manager

Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years in digital marketing with a focus on email or performance partnerships
  • Strong understanding of email publishers and the affiliate ecosystem
  • Proven track record in meeting CPA goals and optimizing ROI
  • Strong analytical skills with experience in performance data
  • Effective communicator with ability to manage relationships
  • Highly organized, detail-oriented, managing multiple projects
  • Experience in insurance or financial services is a plus

Responsibilities

  • Manage all facets of third-party email marketing partnerships
  • Develop and execute profitable email campaigns that meet CPA targets
  • Monitor traffic quality and maintain compliance with policies
  • Act as liaison between partners and internal teams for campaign execution
  • Analyze performance reports and partner insights for strategic decisions
  • Collaborate with cross-functional teams to boost user engagement
  • Identify and scale new partnership opportunities

Benefits

  • Competitive base salary, commissions, and performance bonuses
  • 401(k) with company match
  • Health, dental, and vision insurance
  • Stock options
  • Opportunities for internal promotions and talent development
  • Comprehensive training and onboarding
  • Access to latest technology and tools
  • Supportive, energetic work environment with a focus on innovation
Full Job Description


About the Role

We're looking for an experienced Email Partnerships Manager to join our performance marketing team and lead the strategy and execution of our third-party email marketing program. This role is critical in expanding our reach and driving high-intent insurance shoppers into our marketplace. You'll own the day-to-day management of email publishers, drive campaign strategy, ensure channel compliance, and partner closely with cross-functional teams to optimize performance.

This is a high-impact, performance-driven role for someone who thrives on owning partnerships, loves digging into data, and knows how to scale winning campaigns.

Responsibilities
  • Own all aspects of managing our third-party email marketing partners, including onboarding, performance monitoring, and optimization.
  • Develop and manage profitable email campaigns that align with CPA targets and business goals.
  • Monitor traffic quality and ensure compliance with internal policies and industry standards.
  • Serve as the bridge between external partners and internal creative/tech teams to execute campaigns successfully.
  • Analyze performance reports, partner insights, and attribution data to make informed strategic decisions.
  • Collaborate with our growth, product, and analytics teams to increase user engagement and conversion from email traffic.
  • Identify new partnership opportunities and scale high-performing relationships.


Compensation
  • Opportunity to make on target earnings $200k+
  • Equity: Stock options


What We're Looking For
  • 3+ years of experience in digital marketing, with a focus on email marketing, affiliate management, or performance partnerships.
  • Deep understanding of email publishers and the affiliate ecosystem.
  • Proven ability to manage campaigns to CPA goals and optimize for ROI.
  • Strong analytical skills and comfort working with performance data and dashboards.
  • Clear and confident communicator. Be able to manage both internal and external relationships.
  • Detail-oriented and highly organized, with the ability to manage multiple projects simultaneously.
  • Experience in insurance, financial services, or other regulated verticals is a plus.


What We Offer
  • Competitive Base Salary + Commissions + Performance Bonuses
  • 401(k) with Company Match
  • Health, Dental, and Vision Insurance
  • Stock Options
  • Internal Promotion Opportunities. We believe in growing talent from within
What It's Like to Work Here
  • World-Class Training and Onboarding
  • Use the latest technology, tools, and automation systems
  • Fast-paced, energetic environment where innovation is encouraged
  • Play ping pong, collaborate with sharp teammates, and enjoy a culture that celebrates hard work and having fun

Be part of a rapidly growing tech company reshaping the insurance landscape!

Benefits

About SmartFinancial, Inc.

SmartFinancial, Inc. is a publicly traded bank holding company for SmartBank. SmartBank is a full-service commercial bank founded in 2007, with 35 branches and 4 loan production offices spanning Tennessee, Alabama, and the Florida Panhandle. SmartBank specializes in providing exceptional customer service, commercial lending, mortgage banking, and wealth management services. SmartBank has earned numerous accolades for its customer service and performance, including being named a Top Performing Bank in the Nation by Bank Director Magazine, a Best Bank to Work For by American Banker, and a Top 100 Community Bank by American Banker. SmartFinancial, Inc. is headquartered in Knoxville, Tennessee.
Learn more about SmartFinancial, Inc.
Size
400 employees
Market Cap
$465.7 million
Industry
Net Income
$24.3 million
5 Year Trend
+24.1%

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