Position: Brand Manager
Department: Marketing
Reports to: CEO & GM of eCommerce Business Unit
Location: Bolingbrook / Chicago Area
Position Overview:
We are seeking a creative and strategic eCommerce Brand Manager to lead the growth of our proprietary brand. This is a high-impact role reporting directly to the CEO. You will be the guardian of our brand's soul-responsible for defining its essence, building its presence from the ground up, and driving growth primarily through innovative social media strategies and high-quality content.
Responsibilities:
- Brand Building & Strategy: Lead the end-to-end development of our proprietary brand products. Translate the brand's mission and values into a cohesive visual and verbal identity.
- Social Media Powerhouse: Own the strategy and execution for all social platforms (Instagram, TikTok, LinkedIn, etc.). You will be responsible for growing an authentic community and increasing brand awareness.
- Content Vision & Execution: Deeply understand the brand's "DNA" and produce original content that resonates. Work closely with video/design production teams to turn brand concepts into viral and engaging assets. Translate brand strategy into clear creative briefs, manage content production planning and timelines, and coordinate with design/video teams to ensure consistent, timely, and high-quality output across all channels.
- Community & Distribution: Manage daily social media operations, including posting schedules, community engagement, and multi-channel content distribution to maximize reach.
- Performance Tracking: Use data-driven insights to refine content strategies, ensuring every campaign aligns with the brand's long-term growth and CEO's vision.
Qualifications:
- Experience: Minimum of 5+ years of professional experience in Brand Management or Brand Operations.
- Social Media Savvy: Proven track record of building and managing successful social media accounts for consumer brands.
- Content Expertise: Strong ability to output creative briefs and collaborate with production teams to generate high-quality video and static content.
- Communication: Exceptional storytelling and English writing skills, with the ability to articulate complex brand missions simply.
- Revenue-Oriented Mindset: Experience working with e-commerce or direct-to-consumer (DTC) businesses, with a strong understanding of how brand building translates into revenue growth. Ability to connect content, traffic, and conversion across multiple digital channels, and optimize for measurable business outcomes.
- AI-Driven Content Scaling: Proficiency in leveraging AI tools to accelerate content production and iteration. Ability to rapidly generate, test, and refine content through structured A/B testing, and analyze performance to continuously improve efficiency and ROI.
Benefits:
- Competitive Salary
- PTO /Sick time
- Paid Holidays
- 401(K)
- Medical, Dental and Vision insurance
- Life Insurance with the option of Voluntary Life Insurance (Buy-Up)
- Short Term disability insurance
- Employee Assistance Program
