Drive brand growth by supporting the development and execution of integrated brand strategies, delivering impactful campaigns and innovation, and optimizing portfolio performance to strengthen brand equity and commercial results.
Accountabilities:- Support Local Category & Brand Growth Plan
- Build Commercial Activity Plan and activation calendar
- Facilitate the Innovation implementation and volume planning
- Support SKU assortment review and pricing strategy
- Coordinate the budget, performance reporting, agency roster management, and adaptation of local assets as applicable
Key Metrics & Financial Targets:- ROI on Brand Plans
- Brand Growth & Health
- Volume & Sales
- Innovation Metrics (i.e., Portfolio Management, Volume Projection, and SKU Optimization)
Own:- Deployment of Local Brand Growth Plan and Strategic Commercial Delivery
Influence:- Innovation, Brand Strategy, Planning & Asset Delivery
Veto:- US Cross-Functional Brand Commercialization Outputs (i.e., shopper-experimental, social, etc.)
Critical Stakeholders & Relationships:- Global & US Marketing, DCOE, Innovation
- Sales, Compliance, Finance
- Brand Campaigns, Playbooks, Calendars, and Brand-Related Financial Reporting and Insights
Qualifications, Education, & Experience:- Bachelor's Degree & 3-5 years of prior marketing experience, Alc/Bev or CPG preferred
- Experience working on a fast-moving, explosive-growth brand
Skills Needed To Be Successful:- Proven ability to think creatively, coupled with strong analytical and project management skills
Compensation:Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions' location. The final agreed upon wage may vary based on the job-related knowledge, skills, and experience of the individual.
- Competitive annual salary from $80,000 to $92,000 based in Chicago, IL
- Bonus plan designed to recognize company performance and individual contributions
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave, paid sick time and holidays
- Extensive opportunities for training, development, and career growth
