5-7 years of experience in sales, preferably in luxury AV or home automation
Proven track record of generating new business and closing high-value sales
Strong relationship-building skills with discerning clients and decision-makers
Technical understanding of home automation, AV, networking, and lighting
Organized and accountable with disciplined follow-through on sales opportunities
Experience in high-end residential construction or design sales is a plus
Responsibilities
Generate new business through prospecting and networking
Build and maintain referral relationships with builders, architects, and designers
Lead client consultations to assess lifestyle and project goals
Define system requirements in collaboration with System Design team
Present proposals, negotiate terms, and secure contracts
Achieve annual sales targets of approximately $1.7M
Manage sales pipeline using Zoho CRM and ensure accurate forecasting
Maintain client relationships post-sale as a trusted advisor
Benefits
Commission-based structure with uncapped earning potential
Recoverable draw of $65,000 while building your pipeline
Medical benefits
401k plan
10 days of paid time off
4 paid holidays
Mileage reimbursement for using personal vehicle
Full Job Description
AV Sales Consultant - Luxury Home Technology
Department: Sales
Employment Type: Full Time
Location: San Diego, CA (Lightworks)
Reporting To: Glen, CEO
Compensation: $153,000 - $270,000 / year
Description
As an AV Sales Consultant at Lightworks, you're a hunter. You generate new business, build relationships with homeowners, builders, architects, and designers, and turn qualified opportunities into profitable, signed contracts. You'll sell the lifestyle experience of integrated technology, backed by our System Design, Engineering, and Project Management teams, so your focus stays on finding, developing, and closing business.
Your Location:
In Person (not hybrid or remote)
Our Office: 9880 Via Pasar, Ste A, San Diego, CA 92126
Serving San Diego County - about 60% of your time is spent in the field with clients, builders, and architects
Your Schedule:
Mon-Fri from 7:00am to 3:30pm
Your Manager:
Glen, CEO
Your Contribution to Lightworks:
New Business Development: Prospect, network, and build your own pipeline rather than relying only on company-provided leads
Referral Relationships: Build a network of builders, architects, interior designers, and real estate professionals that produces repeat opportunities
Client Discovery: Lead consultations to understand each client's lifestyle, priorities, budget, and goals
Conceptual Solutions: Define what the system needs to accomplish and partner with System Design, who handles the engineering
Proposals & Closing: Present proposals, handle objections, negotiate within approved guidelines, and secure signed contracts
Meet Sales Targets: Achieve approximately $1.7M in annual closed-contract sales while protecting gross margin
Pipeline Management: Keep Zoho CRM current with opportunities, forecasts, and next steps
Client Continuity: Hand off sold projects cleanly to Project Management and remain the client's trusted advisor throughout
Your Ability & Experience:
Proven Hunter: A track record of generating new business and closing high-value, consultative sales
Relationship Builder: Confidence working with discerning clients, senior decision-makers, and referral partners
Technical Curiosity: Understanding of home automation, AV, networking, lighting, and shading, or the drive to learn quickly
Organized & Accountable: Disciplined follow-through across multiple opportunities and long sales cycles
Industry Background (a plus): Luxury AV/home automation, high-end residential construction, architectural or design sales, or premium home services. Prior AV experience is desirable but not required
Lightworks Contribution to You
Your Compensation:
Commission-based with uncapped earning potential
$65,000 annualized recoverable draw (while you build your pipeline)
