OverviewMBI is seeking an Associate Director, Marketing Systems to own and support the systems that power our print marketing operations, including customer selection, campaign execution, and tracking of marketing spend and performance.
This is a hands-on role responsible for keeping a critical, highly used platform running smoothly. You'll work closely with marketing teams to ensure data is accurate, outputs are reliable, and issues are resolved quickly. You'll also help guide a small team supporting related systems and integrations.
This role will partner with the current system lead during a transition period to ensure continuity and knowledge transfer.
What You'll Do- Own day-to-day operation of systems supporting marketing campaigns and advertising spend tracking
- Provide direction and problem-solving support to a small team of programmers supporting related systems (e.g., NetSuite and integrations)
- Respond to and resolve user questions, issues, and requests
- Investigate data and system issues, identify root causes, and implement solutions
- Distinguish between user misunderstanding, data issues, and system problems
- Communicate clearly with both technical and non-technical users
- Enforce processes and timelines while remaining flexible when business needs require
- Monitor key processes (mailings, data feeds, reporting outputs) to ensure reliability
- Ensure data and outputs used for marketing and financial decisions are accurate and trustworthy
- Maintain clear, business-friendly documentation of how systems work
- Partner with internal teams and external resources when escalation is needed
- Support evaluation of potential future system improvements or platform changes
What We're Looking For- Strong understanding of how data flows through business systems
- Working knowledge of SQL (ability to read and write queries)
- Experience troubleshooting data-driven systems and getting to root causes
- Comfort working in legacy or highly customized environments
- Strong communication skills with the ability to explain complex topics simply
- Ability to manage multiple priorities in a fast-paced, reactive environment
- High level of ownership, follow-through, and reliability
- Calm, practical approach to problem-solving under pressure
- Experience leading or mentoring technical team members
Nice to Have- Experience supporting marketing or direct-to-consumer business operations
- Familiarity with segmentation, campaign timing, and list accuracy concepts
- Experience with systems that track marketing spend and performance
- Exposure to system evaluations, upgrades, or platform transitions
- Habit of documenting processes in clear, plain language
Why This Role MattersThis role supports systems that directly drive how we reach customers, how we spend marketing dollars, and how we measure results. Accuracy, reliability, and clear communication are critical to the business.
We offer a competitive salary and benefits package, including 401K, profit sharing and year-end bonus potential. If you like people, like to provide outstanding customer service and thrive on a fast pace, we would like to speak with you. To apply, please submit your resume.
NO PHONE CALLS, PLEASE.