Sage Hospitality Resources

Area Director of Groups Sales

Sage Hospitality Resources$100K — $110K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience required.
  • 3-4 years of experience in a related sales position.
  • Advanced knowledge of sales, marketing, and hospitality practices.
  • Proficient in Delphi software for sales management.
  • Strong communication skills for negotiation and influence.

Responsibilities

  • Solicit and negotiate new and repeat business using diverse sales strategies.
  • Supervise and mentor the sales team, conducting performance reviews and problem resolution.
  • Develop and manage group sales marketing plans and budgets.
  • Analyze market trends and competition to assess productivity and forecasts.
  • Enhance relationships with corporate and community accounts to boost visibility.
  • Liaise with other hotel departments to ensure client satisfaction and contractual obligations.

Benefits

  • Unlimited paid time off
  • Comprehensive medical, dental, and vision plans
  • Flexible spending and health savings accounts
  • Basic life and AD&D insurance
  • Employee Assistance Program
  • Exclusive discounts on hotels and restaurants
  • Participation in the Employee Referral Bonus Program, up to $1,000 per referral.
Full Job Description
Job Overview

Supervise and control the Group Sales' operations to achieve customer satisfaction and meet/exceed sales, revenue and profit objectives.  Position is responsible for developing and recommending a group sales marketing plan and budget, the daily operations and training and directing of the sales staff.

Responsibilities
  • Solicit, negotiate and book new and repeat business through various efforts (outside sales calls, telemarketing, mailings, referrals, property tours, networking, etc.); maximize room revenue to meet/exceed goals.  (45%)
  • Supervise Group Sales to attract, retain and motivate the employees; hire, train, develop, empower, coach and counsel, conduct performance and salary reviews, resolve problems, provide open communication, recommend discipline and termination as appropriate.  (10%)
  • Recommend, assist in developing, implementing, monitoring, and controlling the group sales annual budget and marketing plan; analyze competition, market trends and customer needs and comments; prepare and review forecasts, period and reports and various sales and rate reports to continually assess the group's productivity against the budget, plan and market place.  (10%)
  • Implement company programs (Sage/Franchisor) and direct the operations in a manner consistent with Sage’s policies and procedures to meet/exceed budgeted room night, average rate and revenue goals while ensuring quality customer service. (10%)
  • Develop and continually enhance relationships with key corporate, business and travel industry accounts, community organizations and professional associations to maintain high visibility and increase our market share.  (10%)
  • Act as a liaison with other departments in the hotel via weekly meetings to provide information in a timely manner and ensure group needs are carried out as contracted.  (5%)
Qualifications

Education/Formal Training

A four year college degree or equivalent education/experience.

 

Experience

Three to four years of employment in a related position with this company or other companies.

 

Knowledge/Skills

  • Requires advanced knowledge of the principles and practices within the sales, marketing, hospitality profession.  This includes experiential knowledge required for management of people, complex problems and efficient sales activities. 
  • Must possess a working knowledge of Delphi.
  • Makes decisions within the standards of the position which can impact more than one department, but usually not more than one hotel.  Only general policies and procedures are available for guidance and superior is kept informed only of general directions of assignment.
  • Requires analyzing activities or information involving some original data manipulation or interpretation to arrive at logical conclusions.
  • Must possess highly developed communication skills to frequently negotiate, convince, sell and influence other managerial personnel, hotel guest(s) and/or corporate clients.

Physical Demands

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Must have dexterity/mobility to meet clients on and off premises, to tour property and attend functions, to climb stairs, and operate basic office equipment.
  • Vision to read fine print and computer screens, to see colors, to observe rooms in poorly lit conditions 

Environment

Office environment, weather exposure when making sales calls

Benefits

We offer some amazing benefits! ▪ Unlimited paid time off▪ Medical, dental, & vision insurance▪ Health savings and flexible spending accounts▪ Basic Life and AD&D insurance▪ Employee Assistance Program▪ Great discounts on Hotels, Restaurants, and much more.▪ Eligible to participate in the Employee Referral Bonus Program. Up to $1,000 per referral.

SalaryUSD $100,000.00 - USD $110,000.00 /Yr.

About Sage Hospitality Resources

Sage Hospitality Resources is a hospitality management company that operates hotels, restaurants, and event spaces across the United States. The company was founded in 1984 and is headquartered in Denver, Colorado. Sage Hospitality Resources is committed to sustainability and social responsibility, and has received numerous awards for its efforts in these areas. The company operates over 60 properties in 20 states, and has a reputation for providing exceptional guest experiences.
Learn more about Sage Hospitality Resources
Size
5,000 employees
Industry
Founded
1984

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