ABM Lead

DualEntry

$120K — $180K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in ABM or demand generation with experience on large, complex deals ($400k+ ACV)
  • Proven ability to build and scale ABM programs that drive new revenue and expansion
  • Strong understanding of the sales cycle and partnership with Account Executives
  • Results-driven with a focus on generating revenue and improving deal velocity
  • Creative and adaptable with a systematic approach to successful strategies

Responsibilities

  • Develop and implement personalized multi-touch ABM campaigns for key enterprise accounts
  • Collaborate with Account Executives on enterprise deals to create impactful sales materials
  • Oversee and allocate paid budget for accounts, working with the marketing team
  • Craft competitive positioning to highlight the company’s unique selling points
  • Test and refine value propositions against potential deal objections

Benefits

  • Significant equity opportunities in a leading AI company
  • Direct influence on product development and go-to-market strategies
  • High-trust work environment with ambitious expectations
  • Medical, dental, and vision insurance
  • Comprehensive mental health support
  • 401(k) retirement benefits
  • Flexible PTO policy with 27 days off
  • Learning budget for professional development
  • Collaborative office culture with various team events
Full Job Description
Where You'll Create Impact
  • Build and execute 1:1, 1:few multi-touch ABM campaigns tailored to strategic enterprise target accounts
  • Partner with AEs on important enterprise deals and turn complex sales and product content into clean, on-brand decks, one-pagers and send-outs
  • Manage a paid budget per account and decide how it's spent, partnering with our paid marketing team on execution
  • Shape competitive positioning that turns DualEntry's differentiators into a reason to buy, and stress-test it against deal objections


What Sets You Up for Success
  • 5+ years in ABM or demand generation: running ABM against large and complex deals ($400k+ ACV)
  • Proven track record building and scaling 1:1, 1:few, and 1:many ABM programs that drive net-new ARR and expansion revenue
  • Deep sales-cycle fluency and being a strategic partner to AEs
  • Results-oriented, with a laser focus on revenue, deal velocity, and pipeline quality
  • Builder mentality: scrappy, creative, and adaptable, with the instincts to systematize what works


Why You'll Thrive Here
  • Significant equity ownership in one of the top AI companies in the world
  • You're joining early and will grow with DualEntry
  • Your feedback shapes the product and GTM motion directly
  • High-speed, high-trust environment with high expectations


Meet the GTM Team
  • Jan made sure we were the ones being understood. Owned marketing messaging, positioning, and voice. Redesigned the DualEntry website in her first 90 days. Also launched a bi-coastal NYC/SF campaign covering over 100+ billboards that lifted brand visibility and awareness
  • Sam Bush who is building the enterprise sales function from scratch and has closed his first deal in 28 days since his start date
  • Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!
  • George grew organic search traffic from 2-5 clicks a day to 80-90 clicks a day, a 2330% increase (24x), excluding career and branded queries, through targeted SEO and content work.
  • Bruno built Slack bots that surface CFO job changes and funding announcements in real time, automate our gifting flow, and sync everything to HubSpot and Hex, so signals become warm intros and campaign performance lands directly in our dashboards.


Compensation & Benefits
  • Equity: $40,000 - $60,000
  • Base salary: $120,000 - $180,000
  • Medical, dental & vision insurance
  • One Medical membership
  • Mental health support (Talkspace)
  • Fertility & family-building support (Kindbody)
  • Virtual healthcare (Teladoc Health)
  • 401(k) benefits
  • Commuter benefits
  • Learning & development budget for courses, certifications & language learning
  • Unlimited AI tokens
  • AI skills development & enablement
  • Visa & permanent residence sponsorship
  • Relocation support for employees moving to New York
  • Flexible PTO (27 days, including public holidays)
  • Collaborative, in-office culture with no bureaucracy
  • Snacks, drinks, team events & more


"We're not building a marketing team that follows the playbook. We're building the one people copy and study for years to come"

Jan Abaza, Founding Product Marketing Manager at DualEntry

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