Discover Channel Marketing Specialist opportunities with organizations seeking experienced marketing professionals. These roles focus on helping businesses reach customers through partners, distributors, resellers, and other sales channels. Ladders features vetted professional jobs that pay $100,000 or more, making it easier to explore senior-level opportunities aligned with your experience.
Channel Marketing Specialists plan and execute marketing programs that help channel partners promote and sell a company’s products or services. Typical work may include developing partner campaigns, creating sales enablement materials, coordinating product launches, managing co-marketing initiatives, and evaluating campaign performance. The role often involves close collaboration with sales, product marketing, communications, and external partners.
Employers commonly seek strong communication, project management, and analytical skills, along with experience in marketing or partner-facing roles. Familiarity with campaign measurement, digital marketing, CRM and marketing automation platforms, and sales enablement can be valuable. Depending on the organization, industry knowledge and the ability to manage multiple partner relationships may also be important.
Channel Marketing Specialists work across industries that rely on partner ecosystems, including technology, business services, manufacturing, and finance. With experience, professionals may advance to channel marketing manager, partner marketing lead, or director-level positions. Browse Ladders to find vetted opportunities with compensation of $100,000 or more and identify roles that match your career goals.
Use Ladders to explore professional opportunities, review job requirements, and focus your search on roles that meet your compensation goals. Compare positions by responsibilities, qualifications, and industry to find a strong fit for your next career move.
Communications Manager - Sales Activation & Scale
$145K - $184K *
Drive impactful communication strategies by collaborating with geography leaders to enhance Customer Experience (CX) messaging, ensuring it resonates globally and supports sales enablement efforts acr...
Today
Communications Manager - Sales Activation & Scale
$145K - $184K *
Shape impactful communication strategies by collaborating with leaders to enhance Customer Experience (CX) messaging, driving engagement across global markets and sales teams through compelling conten...
Today
Communications Manager - Sales Activation & Scale
$145K - $184K *
Empower our communication strategy by collaborating with leaders to create impactful content that enhances customer experience and drives sales momentum across global markets and diverse channels...
Today
Communications Manager - Sales Activation & Scale
$145K - $184K *
Champion impactful communication strategies that elevate Customer Experience (CX) across global markets. Collaborate with leaders to create engaging content, driving adoption and engagement within sal...
Today
Demand Generation & Lifecycle Marketing Manager
$90K - $150K *
Deliver innovative demand generation strategies that drive qualified pipeline from enterprise and developer audiences, collaborating cross-functionally to execute top-tier marketing campaigns in a fas...
Reposted 1 week ago
Manager, Programmatic Commerce
$60K - $140K *
Transform programmatic commerce by leading media activations across major retail networks. Drive strategy, manage campaigns, and optimize performance to maximize client investments in a dynamic, fast...
1 week ago
Senior Account Manager, Affiliate Marketing
$80K - $100K *
Unlock potential by leading affiliate marketing strategies, managing publisher relationships, and driving performance growth for clients. This hands-on role requires strategic thinking and a client-fi...
2 weeks ago
Regional Marketing Manager - NAM
$100K - $120K *
Champion regional marketing initiatives to drive demand generation and pipeline growth across North America by executing impactful campaigns, events, and collaboration with sales teams while ensuring...
3 weeks ago
$95K - $115K *
Join us to lead marketing initiatives that enhance brand visibility and drive customer engagement within our homebuilding division. Collaborate with cross-functional teams to develop strategies that a...
Yesterday
$88K - $105K *
Play a key role in developing and executing marketing strategies that enhance brand visibility and customer engagement, collaborating with cross-functional teams to drive sales performance and mentor...
2 days ago
$120K - $145K *
Drive your career forward by owning product marketing from concept to launch. You'll create compelling narratives and collateral to engage investors and GTM teams, ensuring impactful product launches...
Reposted 3 weeks ago
$95K - $150K *
Drive revenue growth by optimizing channel performance and expanding partnerships. Collaborate with sales teams to develop strategies that enhance market penetration and strengthen relationships with...
1 week ago
Senior Director, Marketing Enablement & Operations
$125K - $150K *
Lead the charge in transforming marketing operations by building scalable processes, fostering innovation, and enabling teams through technology and automation. Drive measurable business impact while...
1 week ago
$130K - $150K *
Drive impactful product marketing for AIOS, shaping positioning, go-to-market strategies, and customer engagement. Collaborate with cross-functional teams to translate complex tech into compelling nar...
4 days ago
Channel Account Manager, Senior (Manufacturing)
$110K - $130K *
Drive growth by developing strategic partnerships and accelerating indirect sales through high-performing channel partners. Leverage your enterprise software expertise to exceed revenue goals and empo...
2 weeks ago
$100K - $120K *
Empower our marketing team as a key Content & Marketing Operations Manager, overseeing content creation and marketing operations to drive engagement and growth. Collaborate across channels, optimize w...
Reposted 4 weeks ago
Manager, Senior Field Marketing
$139K - $174K *
Join a team that's driving market growth through strategic field marketing initiatives. Collaborate cross-functionally to translate national strategies into impactful local programs, enhance brand vis...
Reposted 1 week ago
Integrated Marketing Manager II - Data Centers
$105K - $195K *
Shape the future of data center marketing by leading integrated strategies, driving multi-channel campaigns, and enhancing brand presence. Collaborate across teams to deliver impactful messaging and i...
1 week ago
Senior Sales Enablement Specialist
$80K - $95K *
Elevate sales effectiveness by designing and delivering impactful enablement programs, collaborating with cross-functional teams to enhance training, resources, and productivity, ultimately driving re...
4 weeks ago
Channel Account Manager - Central Florida
$83K - $133K *
Join a team that's driving sales growth by identifying market opportunities, building strong partner relationships, and achieving targets. Leverage your expertise to enhance customer satisfaction whil...
3 weeks ago
Senior Product Marketing Specialist
$88K - $105K *
Lead integrated product marketing initiatives to enhance guest experiences across various onboard touchpoints. Manage projects independently, ensuring alignment with brand standards and effective comm...
3 weeks ago
Senior Manager, Demand Generation
$150K - $170K *
Elevate your career by leading strategic demand generation initiatives. Drive multi-channel marketing campaigns, optimize customer onboarding, and enhance cross-sell strategies while collaborating wit...
Yesterday
Senior Manager, Demand Generation
$150K - $170K *
Join a team that's driving customer engagement through innovative multi-channel marketing strategies. Oversee campaign execution, optimize onboarding, and enhance cross-sell initiatives while collabor...
Yesterday
Senior Marketing Manager - Lifecycle & Targeted Channels
$110K - $130K *
Elevate customer engagement through strategic lifecycle marketing and targeted channels. Lead initiatives in email, push notifications, and SMS while collaborating cross-functionally to enhance custom...
3 weeks ago
Sr. Partner Marketing Manager, Global ISV Partner Marketing
$118K - $160K *
Lead the Global Partner Marketing Strategy for AWS Software & Technology partners, driving co-marketing initiatives and managing budgets to maximize pipeline and revenue across diverse geographies and...
1 week ago
What does a Channel Marketing Specialist do?
A Channel Marketing Specialist develops and coordinates marketing programs with partners such as resellers, distributors, and other sales channels. Responsibilities may include partner campaigns, sales enablement, co-marketing, launch support, and performance reporting.
What qualifications are commonly needed for Channel Marketing Specialist jobs?
Employers often look for marketing experience, strong communication and project management skills, and the ability to measure campaign results. Experience with partner programs, CRM or marketing automation platforms, and sales enablement can be an advantage.
Where do Channel Marketing Specialists work?
They work in organizations that sell through partner networks, including technology, manufacturing, finance, and business services companies.
What career paths can follow a Channel Marketing Specialist role?
Professionals may progress to channel marketing manager, partner marketing lead, or director-level roles, depending on their experience and organization.
How can I find Channel Marketing Specialist jobs paying $100,000 or more?
Browse Ladders for vetted professional job listings with compensation of $100,000 or more. Review each listing’s responsibilities and qualifications to find opportunities that fit your background.