Huntington Bancshares Inc.

Wealth Sales Enablement Content Manager

Huntington Bancshares Inc.$70K — $140K *
Akron, OH 44312In-Person
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Marketing or Communications preferred
  • 5-7 years experience in content marketing or related fields
  • Strong copywriting and editing skills
  • Familiar with content management software
  • Ability to manage projects and execute effectively
  • Proven leadership skills that promote team learning
  • Strong organizational skills, including time management

Responsibilities

  • Lead insights content strategy for the Wealth organization in partnership with the Sales Enablement Leader
  • Manage insights content and sales tools to align with Huntington's brand
  • Provide strategic leadership for the creation and evaluation of sales tools
  • Collaborate with stakeholders to develop insight-based sales tools and presentations
  • Monitor industry trends to inform content strategy and technology utilization
  • Build relationships and collaborate with segment marketing for insights content
  • Manage partnerships with content vendors like ShowPad

Benefits

  • Health insurance coverage
  • Wellness program
  • Life and disability insurance
  • Retirement savings plan
  • Paid leave programs
  • Paid holidays
  • Paid time off (PTO)
Full Job Description
Description

This position is in office and open to anywhere within Huntington footprint.

$70,000.00 - $140,000.00 Annual Salary Range.

Duties & Responsibilities:

Strategy, Leadership and Co-CreatingDeliverables:

  • In partnership with the Sales Enablement Leader, leads insights content strategy for the Wealth organization, ensuring alignment with business goals, objectives and market trends.
  • Manages insights content and insight-based sales tools to support Wealth Sales Enablement, infusing all programs and content with Huntington27s brand
  • Provide strategy and leadership around the creation of sales tools for the market, assessing and evaluating incoming requests to determine both the value and scope of work.
  • Works with the Sales Enablement Team and key stakeholders to develop insight-based sales tools and presentations.

Continuous Learning around Marketing Trends and Industry Trends:

  • Monitors industry trends to maximize knowledge on an ongoing basis. Leverages research from the Sales Enablement team for awareness in economic and business trends to support content strategy. Tracks trends in sales enablement technology to ensure the team is consistently exploring new avenues for content delivery. Ensures all content is available in formats that can be readily leveraged through technology

Cultivating and Managing Partnerships:

  • Cultivates strong relationships and collaborates with segment marketing team for the creation of insights content.
  • Creates partnerships across the Sales Enablement Team and Wealth segment to ensure high-value deliverables
  • Manages the partnership with ShowPad and other content vendors
  • Assesses and identifies additional partnerships or technology that can support content strategy

Project Management and Copywriting:

  • Provides project management for all existing content to determine relevance and tone, while also writing updated copy, to ensure that insights content remains current. Ensures all marketing and sales tools support the company27s brand and meet the company27s style and quality standards.
  • Drives thought leadership strategies, collaborating across the segment and enterprise to identify subject matter experts for relevant content development and interviews.

Required Qualifications:

  • Bachelor27s Degree, preferably in Marketing or Communications
  • 5-7 Years27 experience with content marketing or related experience

Preferred Qualifications:

  • Strategy and business planning experience
  • Demonstrated project management and execution excellence
  • Strong copywriting and editing background
  • Experience with content management software
  • Strong organizational abilities, including time and resource management
  • Leadership abilities that foster learning and excellence among team members
  • Works well in a fast-paced environment
  • Accepts and gives feedback freely
  • Natural problem-solver
  • Strong collaborator


Exempt Status: (Yes= not eligible for overtime pay) (No= eligible for overtime pay)

Yes

Workplace Type:

Office

Our Approach to Office Workplace Type

Certain positions outside our branch network may be eligible for a flexible work arrangement. We27re combining the best of both worlds: in-office and work from home. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. Remote roles will also have the opportunity to come together in our offices for moments that matter. Specific work arrangements will be provided by the hiring team.

Compensation Range:

$70,000 - $140,000 Annual Salary

The compensation range represents the anticipated low and high end of the base compensation range for this position. Actual compensation will vary based on various factors including but not limited to location, experience, and education. Colleagues in this position are also eligible to participate in an applicable incentive compensation plan. In addition, Huntington provides a variety of benefits to colleagues, including health insurance coverage, wellness program, life and disability insurance, retirement savings plan, paid leave programs, paid holidays and paid time off (PTO).

About Huntington Bancshares Inc.

Huntington Bancshares is a bank holding company that operates through its subsidiary, The Huntington National Bank. The bank provides a range of financial services to individuals, small businesses, corporations, and other organizations. The company was founded in 1866 in Columbus, Ohio, and has since grown to become one of the largest banks in the Midwest. As of 2021, the bank has over 800 branches and more than 1,400 ATMs across seven states. Huntington Bancshares is publicly traded on the NASDAQ stock exchange.
Learn more about Huntington Bancshares Inc.
Size
16,000 employees
Market Cap
$20.1 billion
Industry
Net Income
$817 million
5 Year Trend
+11.5%

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