Job DescriptionWHAT DOES A VP, STRATEGIC PLANNING DO?A VP, Strategic Planner will own the process to get to real, rounded and actionable insights. Lead the charge with confidence and creativity to inspire the Directors and their teams to strategic brilliance. This role will play nice with others-becoming an invaluable partner to Creative Leaders, Group Account Directors and key subject matter experts. At Intouch, Strategic Planning is robust, yet malleable, meeting the demands of the changing digital space. Our VP will continue to shape the department and cast teams that meet these needs-bringing the heart of traditional planning to everything we do. This VP will creatively infuse fundamental marketing knowledge with curiosity for how our clients thrive, bringing an understanding about how people live in our digital world to the table. Our ideal candidate is an experienced leader with a diverse background and success stories that will make us envious. You can own the room, but you can also mentor others to do the same?
- Lead Strategic Planning Process: Own the process to develop actionable insights, ensuring they are real, rounded, and impactful.
- Inspire and Mentor Teams: Lead Directors and their teams with confidence and creativity, fostering strategic brilliance.
- Collaborate with Key Stakeholders: Partner effectively with Creative Leaders, Group Account Directors, and subject matter experts to drive strategic initiatives.
- Shape and Evolve the Department: Continuously refine the Strategic Planning department to meet the evolving demands of the digital space.
- Integrate Traditional and Digital Planning: Infuse traditional marketing knowledge with a deep understanding of digital trends and client needs.
- Foster a Collaborative Environment: Promote a culture of collaboration and partnership across various teams and departments.
- Mentor Future Leaders: Develop and mentor team members, empowering them to take ownership and lead with confidence.
- Drive Innovation: Bring curiosity and creativity to the table, exploring new ways to help clients thrive in the digital world.
- Develop and Implement Strategies: Create and execute strategic plans that align with client goals and market trends.
- Maintain Industry Expertise: Stay updated on industry trends and best practices to ensure the organization remains at the forefront of strategic planning.
- Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.
- All other duties as assigned
QualificationsWHAT ARE WE LOOKING FOR?- 15+ of Account Planning experience
- Seasoned leader not too far divorced from being the all-star player-you've had a stint at the helm of the department or managing a large account with a sizeable team
- Consensus builder with the vision to create roadmaps that guide execution of all planning-based programs
- Deep appreciation of the digital space; practical activation experience required
- Understanding that planning is not an abstraction, bringing proven techniques to influence the process and be at the heart of the work
- Master storyteller with a compelling communication style that attracts others
- Educate, council and inspire planning team members, as well as clients and agency, on emerging trends
- Bachelor's degree in marketing or advertising required; agency experience a must
Additional InformationOUR CULTURAL BELIEFS:Patient Minded I act with the patient's best interest in mind.
Client Delight I own every client experience and its impact on results.
Take Action I am empowered and empower others to act now.
Grow Talent I own my development and invest in the development of others.
Win Together I passionately connect with anyone, anywhere, anytime to achieve results.
Communication Matters I speak up to create transparent, thoughtful and timely dialogue.
Embrace Diversity I create an environment of awareness and respect.
Always Innovate I am bold and creative in everything I do.
