VP CulinaryWHAT YOU'LL DOYou will be the leader of our culinary strategy across our multi-brand portfolio (with a primary focus on our flagship brand, moonbowls). As our culinary leader, you will balance creativity with a systematic approach to creating consistent, profitable, and most importantly, uniquely positive customer experiences. This role reports directly to our CEO and initially will manage a team of two (Culinary Director + R&D Chef).
Responsibilities include:
- Define and execute a cohesive culinary roadmap that aligns with Salted's brand positioning (better-for-you, clean label, unique + craveable) and long-term business goals (100+ locations, highly profitable, the gold standard in digital-first)
- Maximize the culinary offerings of our core brand menus as we turn these brands into household names
- Lead the R&D pipeline for both new brands as well as our core brands (every month, we test 1-2 new brands out of our Test Kitchen)
- Develop and execute an LTO strategy that balances culinary innovation with the constraints (and benefits) of our small, extremely high volume footprints
- Use data to optimize our product mix for financial results as well as customer frequency
- Serve as the culinary voice to our partners and executive team, presenting compelling, data-backed menu strategies that drive growth
- Research and stay current with supplier opportunities to reduce costs and improve the quality of ingredients
- Collaborate with Ops to establish and enforce elite standards for prep, presentation, and safety (HACCP)
- Partner with Marketing, Ops, and Tech teams to ensure new launches are promoted effectively and executed flawlessly in every kitchen
- Lead your team with candor and directness
- Stay obsessed with the customer experience. Identify unmet needs and emerging trends to keep Salted ahead of the curve in a fast-changing industry.
WHO YOU AREThe ideal candidate is extremely detail-oriented, has a deep understanding for the complexities of scaling quality and consistency across nationwide locations, and has an unquenchable thirst to create food that impacts millions of people's lives.
- 10+ years experience working in the QSR or fast food industry in a culinary role
- Deep understanding for how to ensure culinary consistency at national scale
- Able to translate customer ratings, PMIX, and COGs data into actionable menu improvements
- Test-and-learn oriented mindset
- Effective planner who cares deeply about the details as well as the big picture strategy
- Knowledge of HACCP, SOP's, and government/industry food safety and quality regulations, codes, and standards
- Proven ability to collaborate with other departments, proactively identify problems/opportunities, and take ownership of deadlines and deliverables
- Must be based in the Los Angeles area with some flexibility to travel to kitchens around the US
- Passionate about building something great!
BENEFITSSalary Range: $180,000 to $220,000
• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k)
• Stock Options in Company
• Career Advancement Opportunities
• Work with a team that's transforming the restaurant industry!
Responsibilities and tasks outlined in this document are not exhaustive and may change as determined by the needs of the company.
