Full Job Description
Job Function:
Marketing
Job Sub Function:
Marketing Insights & Analytics
Job Category:
Professional
All Job Posting Locations:
Guaynabo, Puerto Rico, United States of America
Job Description:
About Innovative Medicine
Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.
Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.
Learn more at https://www.jnj.com/innovative-medicine
The SIA Lead, TA's Brand Insights & Analytics is the strategic owner of all brand-level insights, analytics, forecasting, and market research. This role integrates quantitative performance analytics and forecasting with qualitative market understanding to inform commercial strategy, customer engagement, brand planning, and business planning cycles. The SIA leader will be responsible for translating data and forecasts into clear, actionable recommendations that drive brand growth and competitive advantage.
Key Responsibilities
Insights & Analytics Leadership
Own the insights and analytics agenda, dashboards, and KPIs for brand leadership.
Forecast
Own brand forecasts across Business Plan, NU, and LRFP cycles and explain variances.
Market Research & Customer Understanding
Oversee market research and turn findings into insights on patients and prescribers.
Cross-Functional Collaboration & Strategic Influence
Partner with Brand, Sales, Medical, and Market Access to embed insights into decisions.
Operational Excellence
Ensure regulatory, legal, and privacy compliance.
Data, Competitive Intelligence & Analytics Capability
Manage data sources, monitor competitive dynamics, and advance analytics automation and AI.
Education: Bachelor's degree in Statistics, Business Analytics, Computer Science, Engineering, or a related quantitative field.
Experience:
• 3+ years of experience in forecasting, predictive analytics, or data-driven solutions.
• Proficiency in BI tools (Power BI, Tableau) and AI-powered forecasting platforms.
• Experience implementing advanced analytics in business settings, preferably in highly regulated industries.
• Ability to translate complex analytical concepts into clear insights for non-technical stakeholders.
• Strong problem-solving skills, strategic mindset, and a passion for using data to drive business impact.
• Ability to lead cross-functional collaboration and high-impact initiatives.
• Knowledge of agile methodologies and digital transformation strategies.
Required Skills:
Preferred Skills:
AI Judgement Integration, Analytical Reasoning, Analytics Insights, Big Data Management, Brand Positioning Strategy, Business Data Analysis, Communication, Competitive Landscape, Content Marketing, Customer Analytics, Customer Intelligence, Data Analysis, Execution Focus, Financial Analysis, Industry Analysis, Innovation, Marketing Insights, Market Research, Problem Solving, Standard Operating Procedure (SOP)
