Sr Product Marketing Mgr. Tech, AWS Agentic AI Developer Tools Are you a tech-savvy storyteller who can translate complex cloud solutions into compelling customer value? At AWS, we're seeking a Senior Product Marketing Manager, Technical who can shape the future of AI-powered developer tools. As the world's leading cloud and AI provider with 200+ services, AWS needs strategic thinkers who can connect the dots across our vast portfolio. In this role, you'll work backwards from customer needs to influence product strategy across our portfolio of AI developer tools, with a focus on agentic AI capabilities that help developers build, test, and deploy software faster with AI assistance. We're looking for a unique blend of technologist and business strategist - someone who can dive deep into how developers work and how agentic AI is transforming the software development lifecycle while crafting portfolio-level value propositions that resonate with customers. You'll partner with product and GTM teams to identify our ideal customers, understand their priorities and use cases, shape our portfolio of offerings to address those use cases, synthesize market intelligence, and develop messaging that helps customers understand how AWS can transform their developer experience. If you thrive at the intersection of technology and business strategy and want to impact how developers and organizations around the world build with AI, this role is for you. Key job responsibilities * Partner with product management and GTM teams to develop product and portfolio-level strategies * Create and own positioning and messaging that clearly articulates value propositions to developer and technical decision-maker audiences * Analyze and synthesize market data from multiple sources (including direct customer feedback) to identify product opportunities and shape portfolio strategy * Lead product launch strategies and associated plans, including naming, target audience definition, and marketing vehicles * Develop technical content including presentations, demonstrations, and reference architectures that educate developers on AWS agentic AI and developer tools offerings * Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions * Drive field enablement strategies to support product launches, campaigns, and customer success * Align with technical and business leaders on primary agentic AI development use cases for their specific ideal customer profiles; define best practice workflows and tooling recommendations for each use case About the team Diverse Experiences AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying. BASIC QUALIFICATIONS - Bachelor's degree in a relevant field or equivalent work experience - Experience conveying complex technical concepts to both technical and business audiences - 6+ years of direct work with developer tools, AI/ML technologies, or cloud development platforms experience - Experience developing messaging and content for developer and technical audiences PREFERRED QUALIFICATIONS - 8+ years of experience shaping business strategy for technical products or services for large enterprises or partners - Experience demonstrating strong analytical abilities and confidence in the use of data - MBA, or Master's degree - Experience with AI-powered developer tools, code generation, AI agents, or AI-assisted software development workflows - Track record of creating compelling technical demonstrations and reference architectures - Experience presenting to executive-level audiences and industry analysts - Understanding of how developers discover, evaluate, and adopt new tools and platforms The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. USA, CA, San Francisco - 161,900.00 - 218,600.00 USD annually USA, CA, Santa Clara - 161,900.00 - 218,600.00 USD annually USA, WA, Seattle - 147,200.00 - 198,700.00 USD annually