Full Job Description
Current work authorization for Canada is required for all openings.
You will be working on a 100% remote working model.
The work location for this role is 483 Bay Street in Toronto until approximately late 2026, when the work location will change to the new Mississauga office at 3 Robert Speck Parkway.
The Software Developer Customer Data Platforms is responsible for designing, configuring, implementing, and optimizing Adobe Experience Platform (AEP)-specifically the Real-Time CDP and Adobe Journey Optimizer (AJO). This role combines technical development, data engineering, and marketing activation expertise, building customer profiles, schemas, data pipelines, decisioning logic, and journey orchestration to enable personalized, data driven customer experiences.
The developer works closely with Marketing, CRM, Data Engineering, Digital, and IT teams to ensure Adobe Experience Cloud solutions are scalable, stable, and fully integrated with enterprise systems.
Key Accountabilities
Adobe Experience Platform (AEP) / RCDP Development
37Lead Configure and maintain AEP schemas, datasets, identities, and data ingestion workflows.
37Implement XDM-based modeling for profile and event data.
37Build ingestion pipelines using batch APIs, streaming APIs, and source connectors.
37Set up profile stitching, identity resolution, and governance policies.
37Configure Segmentation Service, including rule-based and audience streaming segmentation.
37Ensure compliance with data usage labels, privacy, and consent requirements.
37
Adobe Journey Optimizer (AJO) Development
37Configure and build multichannel journeys, triggers, decision logic, and conditions.
37Develop message templates (email, push, in-app, SMS) and dynamic personalization using handlebars or similar languages.
37Integrate AJO with AEP profiles, events, and decisioning logic.
37Ensure real-time event processing, journey activation, and error handling.
37Optimize journey performance, delivery rules, and orchestration logic.
37
Support Operations and Incident Management
37Lead any support activities for MarTech systems, overseeing incident response, root cause analysis, and timely issue resolution.
37Manage defects, enhancements, and technical requests in collaboration with the Marketing Technology product owners, MarTech Scrum team and Marketing and IT stakeholders Monitor platform health and performance; ensure adherence to SLAs, uptime requirements, and operational KPIs.
37Coordinate with IT, vendors, and business teams to resolve issues efficiently and ensure continuous improvement.
37
MarTech Integrations and APIs
37Build integrations between Adobe platforms and CRM, web/app analytics, data lakes, and campaign platforms.
37Use Adobe APIs (Batch/Streaming/Edge) for ingestion and journey activation.
37Configure Edge Network and Customer Journey Analytics (CJA) inputs if applicable.
37Work with engineering teams on ETL pipelines, data transformations, and API orchestration.
37
Technical Documentation and Governance
37Produce clear documentation: data flow diagrams, schema dictionaries, journey logic, and integration specs.
37Apply Adobe governance standards for data usage labels, privacy, access controls, and taxonomy.
37Maintain versioning for schemas, audiences, and journey logic.
37
Testing, Quality Assurance and Support
37Perform unit tests, integration tests, and end-to-end journey/UAT validation.
37Troubleshoot ingestion failures, segmentation issues, journey performance problems, and identity stitching concerns.
37Support production releases, incident resolution, and continuous platform optimization.
37
Skills, Knowledge and Experience
37Hands-on experience with Adobe Experience Platform (AEP) and Real-Time CDP.
37Strong understanding of XDM schemas, profile stitching, datasets, and identity graphs.
37Practical experience configuring Adobe Journey Optimizer journeys, events, conditions, templates, and personalization.
37Ability to read/write JSON, design data models, and configure ingestion via APIs/SDKs.
37Familiarity with Adobe Tags/Launch, AEM, or Adobe Analytics is a strong asset.
37Understanding of customer data pipelines, consent management, segmentation, and event-based activation.
37Strong problem-solving and analytical mindset.
37Ability to translate marketing needs into technical solutions.
37Excellent communication and documentation skills.
37Collaborative, able to work with cross-functional teams.
37
Education and Skills
37University degree, preferably in Computer Science, Engineering, Math or equivalent work experience
373+Yrs working with the Adobe Experience Cloud stack (AJO, RT-CDP, Adobe Analytics and CJA, Tags/Launch, data layer, Identity and Consent)
37Experience in MarTech engineering, marketing operations, or customer data orchestration.
37Experience working in Agile teams (Scrum/Kanban).
We use AI-enabled LinkedIn Hiring Assistant to support parts of our sourcing process as well as an AI screening tool that assists in screening and assessing applications. Every hiring decision is reviewed and finalized by our recruiters. If you choose to ask questions to the LinkedIn HR Hiring Assistant, please be mindful that the responses are not official and must be confirmed for accuracy and completeness by Fidelity. If you are selected for an interview, the recruiter who contacts you can best answer your questions.
Total Rewards That Reflect Your Impact
We believe exceptional work deserves exceptional recognition. That's why we offer a competitive compensation package designed to support your success today-and your financial well-being tomorrow.
For this role, your total rewards include:
37Base Salary and Discretionary Performance Bonus: Total annual cash compensation (base salary plus target bonus) $101,000 - 118,000 based on your experience and qualifications.
37RRSP Contribution: After 6 months of employment, we invest in your future with an RRSP contribution-no employee matching required.
We're proud to offer a compensation package that aligns with provincial pay transparency requirements.
This posting represents an existing vacancy within our organization-an opportunity to step into a role where your talents will make a meaningful difference.
Some of the ways we'll help you feel valued and supported as part of our team
37Flexible working arrangements that vary based on role requirements
37Competitive total compensation, including company contributions to your group RRSP without a matching requirement from you
37Comprehensive health benefits that start on your first day, with 100% employer-paid premiums, that include up to $6000 annually for mental health services and therapy
37Parental leave top-up to 100% of your salary for a period of 25 weeks
37Up to $650 for home office equipment
37Generous time off policy, including 2 paid days annually to volunteer at a charity of your choice
37Diversity and inclusion programs, including an active network of Employee Resource Groups
37Extensive professional development opportunities, including access to over 11,000 training and development courses, tuition reimbursement, and monetary rewards for completing a required designation
37We care a lot about fostering a compassionate, people-centric culture, and are proud to have been named one of Canada's Top 100 employers for the last five years