Minimum qualifications:- Bachelor's degree or equivalent practical experience.
- 5 years of experience in digital advertising sales, digital marketing, or digital media (e.g., search, social, mobile, display, and video media).
- Experience with YouTube ads or similar video advertising products.
Preferred qualifications:- Experience managing commercial deals end-to-end, including contracts, Purchase Orders, and invoicing workflows.
- Strong project management experience, with the ability to prioritize competing demands across multiple campaign activations under a tight deadline.
- Understanding of or experience of working with Influencer Marketing Agencies or within the creator industry.
- Independent problem-solver who thrives in ambiguity, turning undefined challenges into solutions.
- Skilled at building consensus and driving alignment across brand clients with pan agency (media and Influencers Marketing Agencies).
About the jobThe Social Activation Lead will play a pivotal role in driving the YouTube business forward by managing agreement activation for our Create for Shorts Program. In this role, you will manage executing our US video agreements end-to-end, including contracting, Purchase Orders, and invoicing - while streamlining processes and driving operational efficiency.
You will act as the primary contact for Influencer Marketing Agency teams during campaign planning and execution, as well as lead internal cross-functional partnerships with Social Video sellers, Go To Market, Deal Desk, Finance, Legal and Procurement teams.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $108000 - $154000 (USD) 40% bonus target equity benefits
Learn more about benefits at Google .
Responsibilities - Verify 3PP partner status, onboarding for new suppliers and set-up system access.
- Manage incentive agreements, contract approvals, Purchase Orders, and billing.
- Manage creative briefing process, and collaborate with account teams to inform their media planning.
- Act as the primary contact for Influencer Marketing Agency teams during campaign planning and execution.
- Act as the primary operational hub between the Social Video Team, Go To Market Deal Desk, Global Finance, Legal and Procurement teams.
