Job Type
Full-time
Description
What You'll DoDrive Membership Sales & Revenue Growth- Lead regional sales strategies to increase membership enrollment, personal training revenue, and member retention.
- Establish clear sales goals and performance expectations across all locations.
- Monitor membership sales, lead conversion, member attrition, and other key performance indicators to identify opportunities for improvement.
- Partner with District Managers to improve underperforming clubs and implement strategies that deliver measurable results.
- Analyze sales trends, financial performance, and regional P&L reports to drive profitability.
- Collaborate with Marketing and other departments to develop effective promotions and campaigns.
Lead & Develop Multi-Unit Teams- Directly lead, coach, and develop approximately 4-5 District Managers responsible for multiple club locations.
- Build a high-performing leadership team focused on sales, operational consistency, and member experience.
- Establish clear expectations, provide ongoing feedback, and hold leaders accountable for results.
- Identify and develop future General Managers, District Managers, and other emerging leaders.
- Conduct regular leadership meetings to review performance, address challenges, and establish priorities.
- Foster a culture of teamwork, accountability, recognition, and professional growth.
Oversee Regional Operations & Performance- Provide strategic leadership across approximately 20-25 fitness clubs.
- Conduct regular club visits to evaluate performance, support leadership teams, and maintain operational standards.
- Develop and monitor regional performance dashboards and scorecards.
- Identify opportunities to improve operational efficiency, staffing, member satisfaction, and retention.
- Review club performance, facilities, equipment, and compliance reports to ensure consistent execution.
- Work closely with the COO to establish regional priorities and execute company initiatives.
Collaborate Across the Organization- Partner with Operations, Fitness, Marketing, Human Resources, Finance, and Facilities teams to support regional goals.
- Communicate field insights, business challenges, and opportunities to executive leadership.
- Participate in regional and company leadership meetings, sharing best practices and contributing to broader business strategies.
What We're Looking For
- Proven leadership experience overseeing multiple fitness clubs or gym locations.
- Strong background in membership sales, revenue growth, and sales performance management within the fitness industry.
- Experience leading and developing General Managers, District Managers, or other multi-unit leaders.
- Demonstrated ability to improve club performance through sales strategies, coaching, and accountability.
- Strong understanding of fitness industry KPIs, including membership growth, conversion rates, retention, personal training sales, and profitability.
- Experience managing budgets, analyzing P&L statements, and making data-driven business decisions.
- Excellent communication, relationship-building, and leadership development skills.
- Ability to balance strategic planning with a visible, hands-on approach to regional leadership.
- Willingness to travel frequently throughout the assigned region.
- Must currently reside in the Rio Grande Valley or be willing to relocate to the area.
Requirements
Minimum Requirements- Min. 4 years of multi-unit leadership experience within the fitness, retail, or hospitality industries.
- Min. 2 years overseeing leaders managing leaders.
- Prior experience leading teams in a performance-driven company.
- Proven track record of leveraging P&L and metrics to drive business decisions.
- Strong business acumen, critical thinking, decision-making, and organizational savvy.
- Excellent communication, delegation, leadership, and interpersonal skills.
- Ability to operate at a strategic level, while also shifting to tactical when needed.
- Reliable transportation and ability to travel frequently to the clubs in the region.
Salary Description
$110,000 to $120,000 base salary + bonus options
