Duda

Senior Partner Marketing Manager

Duda$150K — $180K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in partner or channel marketing roles within SaaS or technology companies.
  • Proven track record of developing successful go-to-market strategies with strategic partners.
  • Strong knowledge of SMB-focused technology ecosystems and their dynamics.
  • Experience working closely with sales teams to drive partner growth and revenue.
  • Demonstrated ability to build effective partner enablement and co-marketing programs.
  • Excellence in product messaging and commercialization strategies.
  • Familiarity with AI-driven tools to enhance marketing and operational efficiency.

Responsibilities

  • Develop and implement go-to-market strategies with partners such as media agencies and Vertical SaaS.
  • Collaborate with Strategic Account Managers to unveil growth opportunities within the partner ecosystem.
  • Enable partners to effectively market and sell Duda's solutions to SMBs.
  • Work with cross-functional teams to create scalable marketing campaigns.
  • Guide partners in optimizing their product offerings and messaging.
  • Increase awareness and usage of Duda’s latest innovations.
  • Produce partner enablement materials and co-marketing initiatives.

Benefits

  • Comprehensive health coverage and 401(k) plan.
  • Unlimited PTO for better work-life balance.
  • A hybrid work environment offering flexibility between remote and in-office work.
  • Participation in a collaborative, ownership-driven team culture.
  • Equity included as part of the compensation package.
Full Job Description
Position Title: Sr Partner Marketing Manager
Reports to: CRO
Office Location: Louisville, CO
Work Arrangement: Hybrid (Tues, Wed, Thurs in-office)

Description

Duda is looking for a strategic and execution-oriented Channel Marketing Manager to join our growing team in Colorado. In this role, you will work closely with our strategic partners and Strategic Account Managers to help bring Duda's latest technology and solutions to market.

You will play a key role in enabling large media agencies and Vertical SaaS companies that serve SMBs to successfully package, position, and scale their offerings powered by the Duda platform. This role sits at the intersection of partnerships, marketing, sales enablement, and go-to-market strategy.

Our partners are located all over the world, with a primary presence in Europe and the United States, as well as growing ecosystems in Latin America (LATAM) and the Asia-Pacific (APAC) region.

The ideal candidate is highly collaborative, commercially minded, and passionate about helping partners succeed. You will work directly with partner GTM teams - including marketing, sales, enablement, and product marketing stakeholders to build scalable go-to-market programs, optimize offerings, and drive mutual growth.

To be successful in this role, you must have a deep understanding of SaaS and Agency go-to-market motions, partner ecosystems, SMB-focused solutions, and the ability to translate product capabilities into compelling business value.

Role & Responsibilities
  • Develop and execute go-to-market strategies with strategic partners, including large media agencies and Vertical SaaS organizations.
  • Work closely with Strategic Account Managers to identify growth opportunities across the partner ecosystem.
  • Enable partners to successfully position and sell Duda-powered solutions to SMB customers.
  • Collaborate with partner marketing, sales, enablement, and GTM teams to create scalable programs and campaigns.
  • Help partners optimize packaging, positioning, messaging, and go-to-market execution.
  • Drive awareness and adoption of Duda's latest platform capabilities and product innovations.
  • Create partner enablement materials, sales tools, launch assets, webinars, and co-marketing initiatives.
  • Partner cross-functionally with Product Marketing, Partnerships, Sales, and Customer Success teams.
  • Gather partner and market feedback to help influence product strategy and partner programs.
  • Analyze campaign and partner performance metrics to identify optimization opportunities and drive measurable impact.
  • Support strategic field marketing and partner engagement efforts, including industry conferences, partner events, executive meetings, and Duda-hosted summits.
  • Play a key role in planning and supporting Duda's large partner summit and partner-facing events throughout the year.
  • Comfortable representing Duda at partner events, conferences, and executive-facing engagements.


Requirements

We understand that experience comes in many forms. Even if you don't meet every qualification listed, we encourage you to apply if you believe you'd be a great fit for the role.
  • 5+ years of experience in partner marketing, channel marketing, product marketing, strategic alliances, field marketing, or go-to-market roles within SaaS, MarTech, or technology companies.
  • Proven experience developing and executing successful go-to-market strategies with strategic partners, agencies, resellers, or Vertical SaaS organizations.
  • Strong understanding of SMB-focused technology ecosystems and the challenges/opportunities associated with scaling digital solutions for SMB customers.
  • Experience working closely with sales teams, Strategic Account Managers, and executive stakeholders to drive partner growth and revenue outcomes.
  • Demonstrated ability to build partner enablement programs, co-marketing initiatives, launch strategies, and scalable sales/marketing assets.
  • Strong understanding of product positioning, messaging, packaging, and commercialization strategies.
  • Strong understanding of how to apply AI-driven tools, automation, and agentic workflows to increase personal productivity, streamline cross-functional execution, and scale partner marketing and go-to-market operations efficiently.
  • Ability to translate complex product capabilities into clear business value propositions for partner GTM teams and end customers.
  • Experience collaborating cross-functionally with Product Marketing, Partnerships, Sales, Customer Success, and Product organizations.
  • Excellent communication, presentation, and relationship management skills, with the ability to influence both internal and external stakeholders.
  • Strong analytical mindset with experience measuring campaign performance, pipeline impact, partner engagement, and go-to-market effectiveness.
  • Comfortable operating in highly collaborative, fast-paced, and evolving environments with multiple priorities and stakeholders.
  • Experience supporting or participating in partner-facing events, conferences, executive engagements, webinars, and field marketing initiatives.
  • Ability and willingness to travel for partner meetings, industry events, conferences, and company summits as needed.
  • Deep curiosity and enthusiasm for technology, with the ability to quickly become an expert in the Duda platform and partner ecosystem.

Preferred Qualifications
  • Experience in website technology, martech, digital presence platforms, or SMB SaaS ecosystems.
  • Familiarity with partner-led growth and ecosystem marketing strategies.
  • Experience working with large media organizations or multi-location SMB enablement platforms.
  • Experience supporting product launches and partner go-to-market initiatives.
  • Bachelor's degree in Marketing, Business, Communications, or a related field preferred.

What we offer
  • Competitive compensation, including base salary, equity, and benefits
  • Comprehensive health coverage and 401(k)
  • Unlimited PTO
  • Hybrid work environment
  • A collaborative team that values ownership, learning, and getting things done

We offer a competitive and comprehensive compensation package, including base salary, health benefits and equity. We ensure equal pay for equal work and value diversity and belonging. While compensation offers will ultimately be based on the candidate's skills and experiences, the range you can expect for this position is $150,000 to $180,000.

Please note: Our employees value the connection, collaboration, and creativity sparked by working together in person. However, we also recognize and appreciate the freedom, flexibility, and focused work that comes with remote flexibility. This is why a hybrid schedule is a perfect balance of both. Our Louisville, CO office has a hybrid work schedule (3 days in the office, two days remote).

About Duda

Duda is a web design platform that enables businesses to create professional websites without the need for extensive technical knowledge. The company was founded in 2009 and is headquartered in Boca Raton, Florida. Duda's platform offers a range of features, including drag-and-drop design tools, customizable templates, and e-commerce functionality. The company serves a variety of industries, including hospitality, healthcare, and education. Duda has received funding from a number of investors, including Susquehanna Growth Equity and Vintage Investment Partners.
Learn more about Duda
Size
500 employees
Industry
Founded
2009

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