Job Title
Senior Marketing Advisor
Location
Toronto - CA (Primary)
Category
Marketing/Communications
Job Description
Location: Toronto (preferred) Ottawa (ON), Montreal (QC) London (UK), or Washington (DC) office will be considered.
Annual salary range: $85,000 to $98,000
The opportunity
Great infrastructure work deserves great marketing.
As Senior Marketing Advisor, you'll help turn CPCS's expertise, projects and people into stories and experiences that build relationships, strengthen our reputation and help us win work.
You'll be the go-to marketing partner for our Advanced Markets Group (AMK) across Canada, the U.S., the UK and Europe. Think strategy one day, a major pursuit or campaign the next, with thought leadership, events and executive visibility mixed in. If you like connecting ideas, people and opportunities, and actually making things happen, you'll have plenty of room to do it here.
Your responsibilities
• Be AMK's go-to marketing partner. Build the annual marketing plan around business priorities, key clients and growth opportunities, then help leaders decide where marketing can make the biggest difference.
• Turn expertise into market influence. Use client and market insight to sharpen how CPCS positions its services, builds thought leadership, raises leader visibility and pursues meaningful awards and recognition.
• Help teams win and grow relationships. Bring strong positioning, messaging and marketing thinking to important pursuits and client conversations.
• Make business development easier. Create useful collateral, case studies, tools, playbooks and LinkedIn support that teams can actually use, rather than reinventing the wheel every time.
• Get the right stories in front of the right people. Lead targeted campaigns, email marketing and AMK content across CPCS's digital channels.
• Make great expertise more visible. Work with BMC to amplify people, projects and ideas through social, media and executive visibility, while using AI and marketing technology to work smarter and personalize at scale.
• Make events worth the investment. Build AMK's approach to conferences, sponsorships, webinars, dinners and other events, with a clear view of where CPCS should show up and why.
• Own the details that make them work. Take events from idea to follow-up, including budgets, logistics, registrations, vendors, attendee tracking and internal coordination. Build simple, repeatable processes and measure whether events are actually creating engagement and business value.
• Know what's working and what isn't. Track the marketing measures that matter, including engagement, influence, leads and contribution to pipeline.
• Turn data into better decisions. Use results and audience insight to recommend what AMK should keep doing, change or stop, and keep information easy for teams to find and use.
• Keep the work sharp and on-brand. Give creative teams clear briefs and priorities, and make sure AMK marketing feels consistently CPCS.
• Keep making marketing better. Question old habits, spot opportunities and bring practical ideas that make the work simpler, smarter and more effective.
What will qualify you for the role
Qualifications
• Bachelor's or master's degree in business, marketing, communications, or equivalent education and experience.
• Excellent written and verbal communication skills in English.
• Strong strategic skills and able to simplify complex or technical content.
• Strong commercial understanding of how marketing supports business development and growth.
• Legal right to work in Canada, United Kingdom or United States.
Experience
• 7+ years of B2B marketing experience, ideally in professional services or consulting.
• Experience advising and influencing senior leaders with sound judgment and confidence.
• Experience translating business priorities into marketing and content strategies.
• Experience delivering thought leadership, digital campaigns, and executive visibility initiatives.
• Experience leading marketing projects and regional events, including objectives, budgets, stakeholders, and results.
This will set you apart from other candidates
• Speaking and writing French.
• Marketing experience in transportation, infrastructure, or related sectors such as rail, transit, ports, aviation, or roads.
• Experience working across Canadian, U.S., UK, or other international markets.
• Active membership in a recognized marketing/communication professional association, such as the Canadian Marketing Association (CMA), International Association of Business Communicators (IABC), and the Society for Marketing Professional Services (SMPS).
• Professional certification or industry distinction, such as Certified Marketer, Strategic Communications Management Professional (SCMP), Certified Professional Services Marketer (CPSM), Fellow, etc.
Support for you, professionally and personally
We're not just about work-we're about growth, impact, and meaningful connections.
Professional growth: We support your growth and professional development by providing training, coaching, mentorship and regular feedback.
Meaningful connection: We believe in engaging collaboratively with passionate, diverse and motivated clients, team members and stakeholders to understand various viewpoints.
Greater impact: We believe in helping infrastructure leaders make more impactful decisions. Everything we do seeks to enable positive economic, social and environmental impacts.
Competitive compensation: We offer all team members competitive base salaries along with a benefits package that includes superior health and wellness programs. You could be eligible to receive a performance-based bonus. With time and proven excellence, you may be invited to become a company shareholder and benefit from company dividends and profit sharing. We also believe in offering flexible work arrangements and ample, defined time off.
Apply today
Thank you for your interest.
• Applications will be accepted until October 23
• Only those selected for consideration will be contacted
• Preparing a 10-minute executive pitch and presentation will be required for shortlisted candidates to assess marketing and business acumen, creativity, practical implementation thinking and communication abilities.
Submit a one-page cover letter explaining why you're interested in this role and resume that fits on one page. If you have applied to our positions before and already have a profile, please log in here to apply for this position. If you are a new applicant, click Apply below to create your profile and submit your application.
Our Recruitment Process
Our recruitment process includes the following steps:
• Application review: We carefully assess every application
• A phone screening: A quick chat to get to know you better and answer any questions
• Case study (live presentation)
• An interview with the hiring team and potentially other team members: A deeper conversation about your experience, skills, and what excites you about CPCS
• Final discussion: For some roles, we may have an additional step to ensure a great fit
• Offer and onboarding: If it's a match, we'll welcome you to the team!
Please be advised that AI technology is used in the interview process for note recording.
