Office: Graduate Studies
Reports to: : Associate Vice President and Dean of Graduate Studies
Work Period: 12-month
Hours: Full-time
Overtime: Exempt
Job Grade: 10
General Summary: Agnes Scott College seeks an innovative, data-informed Senior Director of Graduate Recruitment and Enrollment to lead recruitment, admissions, and enrollment strategy across the College's growing portfolio of graduate and post-baccalaureate programs.
Reporting to the Associate Vice President and Dean for Graduate Studies, the Senior Director provides strategic leadership and accountability for the graduate enrollment funnel, from prospective student engagement through matriculation, and collaborates with campus partners to support student persistence and retention. The Senior Director establishes enrollment goals, leads enrollment forecasting and performance reporting, oversees recruitment investments, and develops strategies to increase qualified inquiries, applications, admitted-student yield, and enrollment.
Using market intelligence, Slate CRM, digital recruitment, relationship-based outreach, and strategic partnerships, the Senior Director identifies opportunities for sustainable enrollment growth and strengthens the College's position in a competitive graduate education marketplace. This position supervises enrollment staff and works collaboratively with Graduate Admission Operations, faculty program directors, Marketing and Communications, Institutional Research, and other campus partners to deliver a personalized, data-informed, and student-centered recruitment and enrollment experience.
The successful candidate will be an entrepreneurial enrollment leader who translates data into action, develops new markets, builds effective teams and partnerships, and advances the College's strategic priorities for graduate education.
Essential Job Functions:- Strategic Enrollment Management: Develop annual and multi-year recruitment strategies, establish enrollment targets, lead forecasting, monitor performance, and recommend actions to address enrollment gaps.
- Recruitment and Yield Management: Lead recruitment initiatives to increase qualified inquiries, applications, admitted-student yield, and matriculation; collaborate with admissions and faculty to improve conversion and reduce summer melt.
- Slate CRM and Analytics: Oversee strategic use of Slate CRM and enrollment data; coordinate reporting, dashboards, data integrity, and analysis to improve recruitment effectiveness and decision-making.
- Marketing and Student Engagement: Collaborate with Marketing and Communications and academic partners to develop targeted campaigns, recruitment materials, events, and prospective-student communications.
- Market Development and Partnerships: Identify new recruitment markets and develop partnerships with employers, healthcare organizations, professional associations, educational institutions, and community organizations.
- Student Persistence: Collaborate with faculty and student support partners to identify enrollment barriers, strengthen the transition to matriculation, and inform retention initiatives
- Staff Leadership: Supervise, mentor, and evaluate enrollment staff; establish performance expectations, support professional development, and promote accountability and collaboration.
- Budget and Operations: Develop and monitor recruitment budgets, evaluate expenditures and return on investment, and recommend resource allocations and operational improvements.
REQUIREMENTSEducation: Bachelor's degree required; master's degree preferred.
Experience: Seven or more years of progressively responsible experience in graduate admissions, enrollment management, recruitment, higher education marketing, or a related field. Demonstrated experience developing recruitment strategies, analyzing enrollment performance, supervising staff, managing projects, and building partnerships.
Knowledge/Skills/Abilities: - Ability to establish enrollment goals, analyze data, forecast outcomes, and translate market intelligence into actionable strategies.
- Proficiency with Slate CRM or a comparable enrollment management system; advanced Slate proficiency preferred.
- Strong analytical, communication, presentation, digital recruitment, project management, and relationship-building skills.
- Ability to manage resources, lead teams, collaborate across organizational units, and manage competing priorities.
- Proficiency with Microsoft Office applications, including Excel, Word, and PowerPoint.
- Ability to travel for recruitment and partnership activities, including occasional evenings and weekends.
- Commitment to the mission and goals of Agnes Scott College.
Preferred Qualifications- Master's degree in higher education, enrollment management, business, marketing, communications, or a related field.
- Experience with graduate healthcare or professional programs, adult learners, new program launches, or advanced CRM and digital marketing analytics.
PHYSICAL DEMANDSIntermittent sitting, standing, stooping, crouching, walking, and occasional moving of light objects. Work is performed in an office.
DISCLAIMERThe preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to this job. The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position.
APPLICATION PROCESSPlease apply online. Position is posted until filled. Due to the overwhelming response to the college's staff openings we are unable to respond personally to individual telephone inquiries. No faxed submissions please.
