Strong cross-functional collaboration and communication across regions/time zones.
English is required.
Responsibilities
Define measurements and instrumentation/telemetry specs to track in-game behavior and partner requests.
Perform deep dives on player segments, funnels, progression, churn, and spend; translate findings into prioritized actions.
Design and evaluate A/B and multivariate tests; measure impact of events, content updates, and campaigns.
Build and maintain dashboards, recurring reports, and self-serve queries for daily performance facilitating decision-making.
Apply AI/ML techniques in data & analytics to improve targeting and outcomes.
Communicate insights through clear storytelling and recommendations to global partners.
Benefits
Hybrid work model with flexible options.
Opportunity to work with a global team in a leading gaming studio.
Access to advanced analytics tools and technologies.
Engagement in innovative projects involving AI/ML techniques.
Full Job Description
General Information
Locations: Shanghai, Shanghai, China
Role ID
216449
Worker Type
Regular Employee
Studio/Department
EA Studios - SPORTS
Work Model
Hybrid
Description & Requirements
You will report to the Sr. Analytics Manager, FC Mobile Data Team.
Responsibilities:
You will define measurements and instrumentation/telemetry specs (events, parameters, schemas) to track in-game behavior and partner requests.
You will perform deep dives on player segments, funnels, progression, churn, and spend; translate findings into prioritized actions.
You will design and evaluate A/B and multivariate tests; measure impact of events, content updates, and campaigns.
you will build and maintain dashboards, recurring reports, and self-serve queries for daily performance facilitating decision-making.
You will apply AI/ML techniques in data & analytics (e.g., segmentation, propensity, LTV/churn models, anomaly detection, forecasting) to improve targeting and outcomes.
You will communicate insights through clear storytelling and recommendations to global partners.
Qualifications:
More than five years in analytics/data roles; advanced SQL plus Python or R.
Strong foundation in statistics/experimentation and applied modeling; experience with machine learning is required.
Experience with large-scale data environments (e.g., Hadoop/Spark, Redshift/BigQuery/Snowflake).
Strong cross-functional collaboration and communication across regions/time zones.
English is required.
Work Arrangement
Hybrid/Onsite with flexible work options.
About Electronic Arts Inc
Electronic Arts Inc. (EA) is a global leader in digital interactive entertainment. The company develops and publishes games, content, and online services for consoles, mobile devices, and personal computers. EA's portfolio includes popular franchises such as FIFA, Madden NFL, The Sims, and Battlefield. The company was founded in 1982 and is headquartered in Redwood City, California.
