Senior Audience & Impact Research Specialist

WETA

• $80K — $95K *
Arlington, VA 22204In-Person
Education, Government & Non-Profit
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 5-7 years of experience in qualitative research design and execution.
  • Proficient in conducting surveys, interviews, and focus groups.
  • Expertise in qualitative data analysis and synthesis.
  • Strong abilities in translating complex findings into practical recommendations.
  • Exceptional communication skills for conveying insights to varied audiences.
  • Familiarity with impact measurement frameworks and methodologies.
  • Experience mentoring or leading junior research staff.

Responsibilities

  • Design and execute qualitative research studies including surveys and focus groups.
  • Develop and ensure quality control over research methodologies.
  • Code and synthesize qualitative findings into actionable insights.
  • Validate research conducted by junior staff for reliability.
  • Collaborate with quantitative researchers to create integrated reporting frameworks.
  • Support data visualization and preparation of audience impact reports.
  • Present research outcomes and strategic recommendations to stakeholders.

Benefits

  • Professional development opportunities and training.
  • Collaborative work environment with diverse teams.
  • Influence organizational strategy with your research insights.
  • Opportunity to mentor and lead junior researchers.
  • Work at a notable organization with a strong mission.
Full Job Description
Job Description:

Job Summary

The Senior Audience & Impact Research Specialist leads qualitative research and impact measurement activities, focusing on research methodology, data analysis, synthesis, and translating findings into strategic insights. The role combines qualitative research with quantitative collaboration to support integrated reporting, audience analysis, and organizational decision-making.

Key Responsibilities
  • Design and lead surveys, interviews, focus groups, and other qualitative research studies.
  • Develop research methodologies and maintain quality standards.
  • Code, analyze, and synthesize qualitative data into actionable findings and recommendations.
  • Validate qualitative research and coding performed by junior research staff.
  • Collaborate with quantitative researchers and analysts on integrated research and reporting frameworks.
  • Support data visualization and prepare audience and impact reports.
  • Present research findings and recommendations to stakeholders.
  • Provide research expertise for organizational strategy and impact measurement.
  • Maintain relationships with internal stakeholders to ensure research addresses organizational needs.
  • Provide guidance and direction to research support staff.
  • Stay current on qualitative research and impact measurement best practices.

Required Qualifications
  • Demonstrated experience designing and leading qualitative research studies.
  • Experience with surveys, interviews, focus groups, ethnographic research, or similar methods.
  • Strong qualitative data analysis, synthesis, and research methodology skills.
  • Ability to translate research findings into actionable recommendations.
  • Strong communication skills with the ability to present findings to non-technical audiences.
  • Experience with impact or outcomes measurement frameworks.
  • Experience collaborating with quantitative researchers or analysts.
  • Experience mentoring or directing junior researchers or research support staff.
  • Experience with data visualization and mixed-method reporting.
  • Master's or other advanced degree such as MA, MS, MBA, or JD.


Working Place:

Arlington, Virginia, United States

Company :

2026 Nov 5th Veterans Day - WETA
* Ladders Estimates

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