Salesforce

Senior Analyst/ Manager, Marketing Planning and Strategy

Salesforce • $94K — $193K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in Finance, Analytics, and/or Business Operations.
  • Demonstrated ownership of projects from inception to execution without direct support.
  • Ability to operate independently and translate ambiguous business needs into structured plans.
  • Proficient in Excel, PowerPoint, and Google Suite; quick to learn new systems.
  • Strong analytical and financial modeling skills to derive actionable insights.
  • Effective in influencing cross-functional teams and communicating with senior leaders.
  • Excellent organizational, time management, and prioritization skills in fast-paced settings.

Responsibilities

  • Define and build new planning frameworks and processes from scratch.
  • Own and evolve reporting processes for budget alignment with Finance & Strategy.
  • Drive annual planning, quarterly closes, and strategic initiatives for marketing.
  • Design data integrity and governance standards collaboratively with systems owners.
  • Lead financial reporting adjustments and ensure data continuity post-org changes.
  • Build spend reports and executive presentations with trend analyses for leadership.
  • Partner with teams to manage budget execution and track quarterly spending trends.

Benefits

  • Access to AI agents to enhance your work impact.
  • Comprehensive resources aimed at achieving work-life balance.
  • Opportunities for personal and professional growth.
  • A supportive environment encouraging innovative thinking.
Full Job Description
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category
Marketing & Communications

Job Details

The Experience
You'll join the Central Marketing Planning and Strategy team, the group that operationalizes and drives end-to-end marketing planning, strategy, operations, and critical initiatives for the broader marketing org. This is a role for someone who can take an ambiguous problem and build the process or framework from scratch, working closely with Finance & Strategy and senior marketing leadership to shape how the business runs. This is a hybrid role with three days in office each week.

What You'll Actually Be Doing

  • Independently define and build new planning frameworks and processes where none currently exist, rather than executing against an established plan.
  • Own and evolve the end-to-end outlook and actuals reporting process, ensuring alignment between internal marketing systems and corporate Finance & Strategy (F&S) data.
  • Drive annual planning, quarterly close, and other strategic initiatives critical to the marketing organization's success, from framing the approach through execution.
  • Design and lead data integrity and governance standards across global marketing, partnering with systems owners to clean and simplify data across multiple systems of record and reduce manual work as the org scales.
  • Lead financial reporting adjustments and historical data restatements following organizational changes to maintain continuity and accuracy.
  • Build and own spend reports and executive decks, using Salesforce tools to surface trends and analysis for senior leadership.
  • Partner with Functional Strategy & Planning and Finance & Strategy teams to manage budget execution and track quarterly spend trends.
  • Act as a key insights resource for business partners across marketing, developing enablement materials that scale knowledge and support informed decision-making.


You're Our Person If...

  • You have 5-7 years of experience in Finance, Analytics, and/or Business Operations.
  • You've owned a project or initiative end-to-end, from ambiguity to execution, rather than supporting someone else's plan.
  • You operate with minimal oversight, translating ambiguous business needs into structured deliverables.
  • You're a proactive self-starter who can own initiatives end-to-end with minimal oversight.
  • You have advanced proficiency in Excel, PowerPoint, and Google Suite, and pick up new systems quickly.
  • You have strong analytical and financial modeling skills and can translate data into actionable insights.
  • You've influenced cross-functional stakeholders and communicated effectively with senior leaders.
  • You have excellent organizational, time management, and prioritization skills in a fast-paced environment.
  • You bring a structured, proactive approach to problem-solving and spotting opportunities.
  • You have high attention to detail and a commitment to quality execution.
  • You're able to work PST hours.


Even Better If...

  • You have experience with data visualization and analytics tools like Tableau or Salesforce Analytics.
  • You hold a Salesforce or Tableau certification.
  • You have knowledge of GAAP-based accounting recognition policies.


Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

Explore Job Opportunities

Ready to take the next step in your career? Explore the wide range of employment opportunities at Salesforce. From technical roles to customer engagement positions, we are continuously hiring talented individuals who are passionate about making a difference.

Stay Connected

Keep up to date with the latest at Salesforce by following our careers blog. Gain insights from the people who work here and learn how you can bring your career to the next level with Salesforce.

Apply Now

Are you ready to join a company that's leading the way in CRM technology? Search open positions that match your skills and interests on our careers page. Tailor your resume, prepare for your interview, and take the first step towards a rewarding career at Salesforce.

SEARCH SALESFORCE JOBS

Join Salesforce today and be part of a company that's shaping the future of technology, fostering a culture of innovation, and building a more equitable world.
Learn more about Salesforce
Size
73,541 employees
Market Cap
$130.4 billion
Industry
Net Income
$4 billion
Founded
2000
5 Year Trend
+25.7%
Revenue
$21.2 billion
NASDAQ

Similar Jobs

More Jobs at Salesforce

More Business Services Jobs

Find similar Senior Analyst/ Manager, Marketing Planning and Strategy jobs: