Applied Materials, Inc

Global Product Marketing

Applied Materials, Inc • $152K — $208K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's or Master's degree in Business, Marketing, Engineering, Semiconductor Technology, or related field.
  • Experience in market analysis, product marketing, GTM strategy, business planning, or product management, preferably in the semiconductor industry.
  • Strong understanding of TAM/SAM/SOM modeling, ROI analysis, pricing strategy, and market research methodologies.
  • Ability to analyze customer requirements, industry trends, competitive intelligence, and third-party market reports.
  • Experience developing business cases, product positioning, customer presentations, and marketing collateral.
  • Strong analytical, communication, stakeholder management, and cross-functional collaboration skills.
  • Familiarity with semiconductor markets, including Memory, Foundry, Logic, Packaging, and ICAPS segments is preferred.

Responsibilities

  • Define and maintain Market Requirements Specifications (MRS) and business plans to drive revenue growth and market share.
  • Lead market entry strategies and customer engagement plans to capture business opportunities across various semiconductor segments.
  • Analyze market trends and customer insights to shape business strategy and go-to-market plans.
  • Conduct market assessments, including Total Addressable Market (TAM) and ROI benchmarking.
  • Perform pricing analysis and recommend strategies for market penetration and profitability.
  • Collaborate with Product Management, Marketing, Sales, and Engineering teams to align product strategy and execution.
  • Develop and monitor key business metrics to assess market impact and growth indicators.

Benefits

  • Comprehensive benefits package including health and wellness programs.
  • Relocation assistance available for eligible candidates.
  • Opportunities for participation in bonus and stock award programs.
  • Flexible work arrangements with potential for remote work.
  • Professional development and training opportunities.
Full Job Description


Salary:
$152,000.00 - $208,500.00

Location:
Santa Clara,CA

Work Location: This position is based in Bangalore, India

Key Responsibilities
  • Define and maintain Market Requirements Specifications (MRS), business plans, value propositions, product positioning, and winning product definitions to drive sustainable revenue growth, market share expansion, and competitive differentiation.
  • Lead market entry strategies, customer engagement plans, technology roadmap alignment, and new application development to identify, develop, and capture business opportunities across Memory, Foundry, Logic, Advanced Packaging, and ICAPS segments.
  • Analyze market trends, customer insights, competitive landscape, and third-party industry reports to shape business strategy and go-to-market (GTM) plans.
  • Conduct Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) assessments, including ROI benchmarking against existing technologies.
  • Perform pricing analysis and recommend pricing strategies to maximize market penetration and profitability.
  • Collaborate closely with Product Management, Marketing, Sales, and Engineering teams to ensure alignment of product strategy and GTM execution.
  • Develop and monitor key business metrics, including adoption rates, conversion metrics, revenue impact, market share, and growth indicators.
  • Create compelling customer-facing presentations, marketing collateral, value proposition materials, and sales enablement content.
  • Support development of customer personas, customer journey mapping, and segmentation strategies to enhance customer engagement and market penetration.


Qualifications / Eligibility Criteria
  • Bachelor's or Master's degree in Business, Marketing, Engineering, Semiconductor Technology, or a related field.
  • Experience in market analysis, product marketing, GTM strategy, business planning, or product management, preferably within the semiconductor industry.
  • Strong understanding of TAM/SAM/SOM modeling, ROI analysis, pricing strategy, and market research methodologies.
  • Ability to analyze customer requirements, industry trends, competitive intelligence, and third-party market reports.
  • Experience developing business cases, product positioning, customer presentations, and marketing collateral.
  • Strong analytical, communication, stakeholder management, and cross-functional collaboration skills.
  • Familiarity with semiconductor markets, including Memory, Foundry, Logic, Packaging, and ICAPS segments is preferred.


Additional Information

Time Type:
Full time

Employee Type:
Assignee / Regular

Travel:
Yes, 10% of the Time

Relocation Eligible:
Yes

The salary offered to a selected candidate will be based on multiple factors including location, hire grade, job-related knowledge, skills, experience, and with consideration of internal equity of our current team members. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.

About Applied Materials, Inc

Applied Materials specialize in materials engineering solutions. They optimize equipment and fab operations through consulting, spare parts, services, and automation software. They also provide supply chain services from transactional spares through programs, rebuilds, and forecasted parts management. Their products and technologies include semiconductors, displays, roll web coating, solar, and automation software.

**Applied Materials, Inc. Careers**

Join the innovative world of Applied Materials, Inc., a leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. Our global team is driving innovation and growth in the industries we serve. This is where your expertise can make a true impact.

Work You’ll Do

At Applied Materials, Inc., you will be part of a company that prides itself on fostering a culture of innovation, diversity, and professional growth. As a member of our team, you will lead groundbreaking projects at the intersection of technology, leadership, and engineering excellence. We offer a variety of job opportunities that allow you to explore your potential and push the boundaries of what's possible.

Innovate and Lead

Join a team where innovation is at the heart of everything we do. You will work alongside the brightest minds in the industry, utilizing your skills to contribute to projects that are not only exciting but also crucial for technological advancements. Our leadership is committed to providing you with the guidance and support needed to achieve your career goals.

Career Growth and Opportunities

Whether you are looking for an internship, a full-time position, or leadership roles, Applied Materials, Inc. provides an array of career paths to help you achieve your professional aspirations. Our commitment to career growth is evident through extensive training programs and opportunities for advancement.

Diversity and Inclusion

At Applied Materials, Inc., we believe that diversity fuels innovation. We are dedicated to building a diverse team that reflects the global communities we serve. Our diversity training programs are designed to enhance collaboration and foster an inclusive environment where all employees can thrive.

Benefits and Culture

Our employees enjoy a range of benefits that support both their professional and personal lives. From health and wellness programs to competitive retirement plans, we ensure that our team is taken care of. The culture at Applied Materials, Inc. is built on collaboration, respect, and a commitment to excellence.

Join Our Team

Explore the job opportunities at Applied Materials, Inc. and find the position that matches your skills and passions. We are continuously hiring and looking for individuals who are curious, creative, and ready to drive innovation in a dynamic industry.

Stay Connected

Keep up to date with the latest company news, career tips, and industry insights by joining our network. Engage with us on professional networking platforms and stay ahead in your career journey.

Apply Now

Ready to take the next step in your career? Submit your resume, prepare for your interview, and join a team that’s dedicated to materializing the technologies of tomorrow. Discover the impact you can make at Applied Materials, Inc. and help us shape the future.

SEARCH APPLIED MATERIALS JOBS

--- This page for Applied Materials, Inc. Careers incorporates all the requested elements, maintaining the "Company Content Style" with a focus on innovation, career growth, and the dynamic team environment.
Learn more about Applied Materials, Inc
Size
27,000 employees
Market Cap
$80.7 billion
Industry
Net Income
$3.8 billion
Founded
1967
5 Year Trend
+11.9%
Revenue
$18.2 billion
NASDAQ

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