5+ years in public relations or communications, preferably in B2B tech or enterprise SaaS
Proven ability to manage PR programs from strategy to execution with minimal oversight
Exceptional writing skills, translating technical narratives into business-focused content
Experience with media relationships across various outlets, including international
Strong organizational skills and proactive mindset, comfortable managing multiple stakeholders
Curiosity about AI and experience with AI-assisted workflows
Experience with PR agencies and international markets is a plus
Familiarity with media monitoring tools and PR measurement frameworks
BA/BS degree or equivalent experience
Responsibilities
Own and drive PR programs that highlight customer success and secure media coverage
Support executive thought leadership by crafting compelling external narratives
Lead PR strategy for emerging markets, managing media relations and stakeholder coordination
Develop and pitch press materials that simplify complex technical concepts
Collaborate with cross-functional teams to identify high-value story opportunities
Support corporate PR moments like earnings and major announcements
Build AI-powered workflows to enhance media monitoring and PR operations
Manage reporting and internal communications to ensure smooth program execution
Benefits
Flexible remote and in-office work arrangements
Opportunity to work at the intersection of corporate narrative and customer impact
Real ownership and variety in projects
Access to cutting-edge AI tools and workflows
Collaborative environment with cross-functional teams
Full Job Description
We are growing our Global Communications team and hiring a Public Relations Lead to help drive the narratives behind how Snowflake is shaping the future of enterprise AI. This role sits within Corporate Communications and focuses on some of our highest-impact storytelling: bringing customer proof points to life, supporting executive thought leadership, and building PR programs for Snowflake's emerging and growth markets. You will work across programs ranging from earnings and executive visibility to customer campaigns and international market launches, with real ownership, variety, and room to build. We are looking for someone who is equal parts strategist and executor, scrappy and organized, and energized by working at the intersection of corporate narrative and customer impact.
AS A SNOWFLAKE PR LEAD, YOU WILL:
Own and drive PR programs that amplify Snowflake's customer success, sourcing stories, building campaigns, and securing meaningful earned media coverage
Support executive thought leadership programs for senior Snowflake leaders, translating company strategy into compelling external narratives
Lead PR strategy and execution for Snowflake's emerging markets, including international media relations, agency management, and stakeholder coordination
Develop and pitch press materials (press releases, bylines, media briefs, and reactive statements) that translate complex technical concepts into clear, business-relevant stories
Collaborate cross-functionally with Product Marketing, Customer Marketing, Sales, Investor Relations, and executive leadership to identify and capitalize on high-value story opportunities
Support corporate PR moments including quarterly earnings, major company announcements, and tier-one events as needed
Build and optimize AI-powered workflows to streamline media monitoring, reporting, content development, and other day-to-day PR operations, always looking for smarter, faster ways to work
Manage reporting, internal communications, and operational workflows that keep programs running smoothly across a distributed team
OUR IDEAL CANDIDATE WILL HAVE:
5+ years of experience in public relations, communications, or a related field, within B2B technology, enterprise SaaS, or a top-tier agency with relevant clients
A track record of owning programs end-to-end: from strategy to execution to demonstrated results, with minimal oversight
Exceptional writing and storytelling skills, with the ability to translate technical product narratives into compelling, business-outcome focused content
Experience managing media relationships across trade, business, and/or international outlets
Comfort working across multiple stakeholders and workstreams simultaneously. You are organized, proactive, and have an entrepreneurial mindset
A natural curiosity about AI and automation, with demonstrated experience building AI-assisted workflows or integrating new tools into your day-to-day work to move faster and work smarter
Experience managing PR agencies and/or with international or emerging market PR is a strong plus
A bias for action and a builder mentality. You see gaps and fill them; you do not wait for someone to tell you what to do
Familiarity with media monitoring tools, CRM/reporting platforms, and PR measurement frameworks
BA/BS degree or equivalent experience
This role requires remote and in-office work at our Menlo Park, CA office.
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
About Snowflake Computing
Snowflake is a cloud-based data-warehousing company that was founded in 2012. The company provides a data platform that allows customers to store and analyze data using cloud-based infrastructure. Snowflake's platform is designed to be highly scalable and flexible, allowing customers to easily add or remove computing resources as needed. The company's customers include a wide range of businesses, from startups to Fortune 500 companies. Snowflake has received significant funding from investors and has been recognized as one of the fastest-growing companies in the United States.
