TikTok

Product Manager Graduate (Content and Service Ads) - 2027 Start

TikTok$122K — $184K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in computer science or related field.
  • Ability to analyze client metrics and budget allocation.
  • Focus on tangible outcomes and key performance metrics.
  • Experience in product planning and design aligning with business goals.
  • Fluency in Chinese and English for collaboration with global teams.

Responsibilities

  • Analyze global lead generation advertising clients' profiles and industry ecosystems.
  • Develop lead generation tools to collect high-quality leads for clients.
  • Design and define roadmaps for CRM products, including functional specifications.
  • Collaborate with cross-functional global teams to implement projects from inception to launch.
  • Understand client pain points in specific verticals like automotive and finance.

Benefits

  • Medical, dental, and vision insurance from day one.
  • 401(k) savings plan with company match.
  • Paid parental leave and disability coverage.
  • Life insurance and wellbeing benefits.
  • 10 paid holidays, 10 sick days, and 17 days of paid personal time.
Full Job Description
Responsibilities The Lead & Service team is part of the Global Monetization Product organization and is responsible for building advertising products for lead & service clients. Our vision is to make our product the leading platform for lead & service marketers to acquire users and provide high quality services to users by building products that generate high quality leads and support unique vertical needs. We are looking for talented individuals to join our team. As a graduate, you will get opportunities to pursue bold ideas, tackle complex challenges, and unlock limitless growth. Successful candidates must be able to commit to an onboarding date by the end of the year. Please state your availability and graduation date clearly in your resume. Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to our Company and its affiliates' jobs globally. Applications will be reviewed on a rolling basis - we encourage you to apply early. Responsibilities: - Conduct a comprehensive and in-depth analysis of global lead generation advertising clients' profiles, develop a profound understanding of the industry ecosystems and the pain points faced by clients in verticals like automotive, finance, and local services. - Build lead generation tools such as form and direct message, to collect high quality leads for clients. - Responsible for the process and functional design of CRM products, defining product roadmaps and writing product requirements documents, building solid data pipelines. - Work with global cross-functional teams, responsible for driving the successful implementation of project from 0 to 1. Qualifications Minimum Qualifications: - Individuals who are completing or have recently completed a Bachelor's degree in computer science or a related discipline. - Be able to understand clients' measurement metrics and budget allocation logics, dig out requirements from the clients' perspective. - Focus on achieving tangible outcomes and key performance indicators. - Proven ability to think logically and strategically, with some experience in product planning and design that aligns with overarching business goals. - Proficiency in Chinese and English is required to collaborate with global partners, including Engineering teams based in Mandarin-speaking regions. These interactions include leading and participating in meetings that are conducted in Chinese as well as corresponding in chat or emails. Job Information [For Pay Transparency]Compensation Description (Annually) The base salary range for this position in the selected city is $122574 - $184000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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