HSN
• $80K — $110K *Qualifications
Responsibilities
Benefits
This is a multi-faceted rolewith the following key responsibilities:
Day-to-day management of Paid Media Lab, supporting brand leads inidentifyingand executing high impact, scalabletests using Agilemethodology.
LiftLabMedia Mix ModelingVendorManagement- Manage vendorrelationship, data integrity,business updatesand reportingfromLiftLabto assist in optimizing incrementality of marketing spend across four brands totaling over $100MM. Coordinate with Marketing andFinancefunctions outside ofLiftLabto ensure MMM informed by latest demand plans, budgets, promotional calendars and other organizational shifts.
Program ownership of new business development within paid media, including opportunities in marketplaces, socialsellingand new ventures.
Critical Skills/Knowledge:
Project management
Proven ability to lead/influence cross-functional groups to achieve common goal(s) and drive performance.
Demonstrated understanding ofcoreDigital Marketing KPIs.
Strong communicationskills with ability and comfort in socializing performance data toall levels of the organization.
Analytical mind familiar with testing and measurement best practices
Strong critical thinking skills an absolute must; will bevalidatingor challenging ideas within Paid Media Lab, advocating for Digital needs in cross-functional environment.
Qualifications:
Bachelor's Degree in Marketing,Financeor related field.
5+Years project management experience in a business setting.
On-handsexperience working within Paid Search, Paid Social channelshighlypreferred.
Experience working with Digital creative; basic understanding of different marketing channels and associated asset needs for each.
Strong attention to detail.
Comfort and willingness to act outside of job description as need arises.
Familiarity with digital marketing programs and terminology.
Proactive, positive, influentialcommunicator.
Our Total Rewards package includes benefits you ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.
Our team will look into this right away.
