- Strategic Partnership: Act as the primary marketing interface for Business Unit leadership, aligning marketing objectives with business goals and organizational priorities.
- Marketing Plan Development: Create and manage comprehensive marketing plans tailored to business objectives, encompassing digital, experiential, and content strategies that drive performance and profitability.
- Performance Management: Conduct regular account reviews, analyze campaign performance, and provide strategic recommendations based on data, insights, and market trends.
- Cross-Functional Collaboration: Partner closely with other teams like creative and analytics teams to design, measure, and optimize campaign effectiveness.
- Financial Management: Oversee marketing budgets, investment allocations, and long-term planning to ensure efficient use of resources.
- Technology & Reporting: Leverage marketing technology tools for planning, forecasting, and performance tracking to drive data-driven decisions.
- Stakeholder Engagement: Build and maintain strong relationships with internal stakeholders, including business leaders, sales teams, and corporate partners.
- Corporate & Manufacturer Alignment: Act as a liaison for corporate and manufacturer initiatives, where applicable, ensuring consistent rollout and integration at the field level.
- Market Intelligence: Monitor market trends, customer behaviors, and competitive landscape to proactively inform strategy and identify new opportunities.
- Governance & Communication: Deliver performance updates, strategic recommendations, and forward-looking insights to senior leadership.
- Perform all other duties and special projects as assigned.
Required Education & Experience: - Bachelor's degree in Marketing, Communications, Business, or related field.
- Minimum 7+ years of professional experience, including 3+ years in marketing account management or strategic marketing roles.
- Demonstrated experience developing and executing multi-channel marketing strategies that drive measurable business results.
- Strong analytical and financial acumen; ability to translate data insights into actionable strategies.
- Proven relationship-building and executive communication skills with the ability to influence across leadership levels.
- Experience managing vendors, agencies, and marketing budgets.
- Proficiency with marketing technology tools (CRM, analytics, and performance tracking platforms).
- Excellent project management skills with the ability to balance strategic planning and hands-on execution.
- Strong business acumen, adaptability, and collaborative working style.
Preferred Education & Experience:Planning/Organizing/Managerial Knowledge: - Ability to manage budgets and prioritize multiple high-impact projects.
- Strong vendor management and cross-functional collaboration skills.
- Experience in strategic planning, campaign execution, and performance optimization.
- Familiarity with marketing technology platforms and analytics tools.
Communicating & Influencing Skills: - Excellent verbal and written communication skills.
- Strong presentation and interpersonal skills.
- Ability to build trust and influence across departments and leadership levels.
- Skilled in translating data into actionable insights and recommendations.
Outputs:- Develop and execute marketing strategies that align with business goals.
- Provide actionable insights and recommendations based on campaign performance.
- Build and maintain strong relationships with internal stakeholders.
- Collaborate across teams to ensure timely and effective campaign execution.
- Support the adoption of best practices across business units or regions.
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INDRS
At Holman, your total compensation goes beyond your paycheck. To position you for success and provide a rewarding career and better life for you and your family, Holman is proud to offer you the benefits you deserve; including protection against illness, disability, loss of work, or preparation for retirement. Below is a brief overview of the programs available to full-time employees (programs may vary by country or worker type):- Health Insurance
- Vision Insurance
- Dental Insurance
- Life and Disability Insurance
- Flexible Spending and Health Savings Accounts
- Employee Assistance Program
- 401(k) plan with Company Match
- Paid Time Off (PTO)
- Paid Holidays, Bereavement, and Jury Duty
- Paid Pregnancy/Parental leave
- Paid Military Leave
- Tuition Reimbursement
Benefits:Regular Full-Time
We offer excellent benefits including health, vision, dental, life and disability insurance, and 401(k) with company match. Our time off benefits include Paid Time Off (PTO), paid holidays, bereavement, and jury duty. In addition, we offer paid pregnancy and parental leave, and supplemental paid military leave to eligible employees.
Temporary or Part-Time
In geographic areas with statutory paid sick leave, part-time and temporary employees will receive a paid sick leave benefit that meets the mandated requirements.
Pay:We offer competitive wages that are commensurate with job-related skills, experience, relevant education or training, and geographic location, starting in the range of $109,750.00 - $170,115.00 USD annually for full time employees. The annual compensation range is comprised of base pay and bonus earnings.
Artificial Intelligence StatementWe recognize that applicants for positions at any organization may view AI tools for tasks such as drafting a resume or cover letter, provided the information is accurate and truthful. However, applicants should not use AI tools to:
- Answer interview questions on their behalf, or use AI tools in any way during the interview or other qualification process(es).
- Misrepresent or embellish qualifications, skills, or experience
- Create false or misleading representations of identity (e.g., deepfakes or altered images/videos)
Your application, whether an AI tool is used or not, should reflect your authentic abilities and experiences. Any use of AI that compromises honesty or integrity may result in disqualification from the process.
