Bachelor's degree in marketing, business, communications, or related field; equivalent experience may be considered
5+ years of B2B marketing experience, ideally in manufacturing or technical sectors
Proven track record in developing integrated campaigns and account-based marketing
Strong writing, editing, and presentation skills with a focus on customer value
Familiarity with CRM and marketing automation tools, especially HubSpot and Salesforce
Responsibilities
Execute coordinated marketing programs across the Precision Components Group (PCG)
Translate marketing objectives into actionable plans, including campaign calendars and budgets
Develop customer-focused positioning and value propositions for PCG's brands
Manage integrated campaigns through various channels including digital advertising and trade shows
Collaborate with sales and business development to define target accounts and customer needs
Ensure marketing content is accurate and aligns with technical capabilities
Evaluate marketing performance using metrics like lead conversion and customer acquisition
Benefits
Opportunity to work in a hands-on role with direct impact on business growth
Collaborative environment with cross-functional partnerships
Exposure to diverse markets including aerospace, medical devices, and semiconductors
Professional development opportunities in a technical and regulated industry
Flexible work arrangements, including hybrid options
Full Job Description
Job Information
Job Title: Marketing Manager
Department: Marketing
Reports To: Group President, Precision Components Group
Functional Partnership: TPC Marketing Director
FLSA: Exempt
Location:
Effective/Revision Date:
Role Purpose
The Marketing Manager is responsible for executing coordinated marketing programs across the Precision Components Group (PCG), which includes Elcon, E-Fab, Microphoto, Fotofab, and PEI. Working closely with the Group President and TPC Marketing Director, this hands-on role translates company-wide marketing objectives into market-specific programs that build awareness, generate qualified demand, strengthen customer relationships, and support growth. The Marketing Manager partners with PCG leadership, sales, business development, engineering, operations, quality, and the individual operating companies while maintaining a consistent TPC identity and preserving each brand's technical strengths.
Key Responsibilities
Perform assigned duties in accordance with documented procedures, work instructions, and applicable quality management system requirements
Translate TPC marketing objectives into an actionable PCG marketing plan, campaign calendar, content roadmap, budget recommendations, and priorities
Partner with the Group President and TPC Marketing Director to align PCG initiatives with business goals, brand standards, and company-wide communications priorities
Develop clear, customer-focused positioning and value propositions for PCG and its five operating brands
Maintain consistency with TPC messaging while preserving each operating company's technical identity, capabilities, and market strengths
Position PCG as an integrated manufacturing network capable of supporting customers from prototype and design assistance through qualified production
Develop account-based marketing programs for priority markets, including aerospace and defense, medical device, semiconductor, and data center
Partner with sales and business development to define target accounts, applications, decision-makers, buying needs, and customer pain points
Execute integrated campaigns through digital advertising, email, webinars, technical content, trade shows, industry publications, and targeted account outreach
Support new-customer acquisition, expansion within existing accounts, and cross-brand opportunities across PCG
Establish clear lead definitions, qualification criteria, routing, and follow-up expectations with sales and business development
Create and maintain case studies, application briefs, presentations, white papers, videos, website content, customer success stories, and sales-enablement tools
Collaborate with engineering, operations, quality, and sales to ensure marketing content is accurate, credible, current, appropriately approved, and suitable for the intended audience
Manage PCG websites, organic and paid search, email marketing, social media channels, and digital campaigns in alignment with TPC standards
Improve website user journeys and conversion paths for customers seeking quotations, design assistance, or manufacturing information
Coordinate PCG trade shows, conferences, webinars, and industry events with the TPC Marketing Director and operating-company leaders
Define measurable objectives, lead-capture standards, and timely follow-up processes for campaigns and events
Manage approved agencies, contractors, vendors, and marketing technology resources in coordination with the TPC Marketing Director
Maintain marketing data quality, campaign attribution, and performance tracking in HubSpot and Salesforce
Evaluate performance using target-account engagement, qualified lead conversion, pipeline created, pipeline influenced, customer acquisition, and other agreed-upon measures
Ensure marketing activities and materials comply with ITAR, export-control, customer-confidentiality, record-control, and regulated-industry requirements
Support continual improvement by using performance data, stakeholder feedback, and corrective actions to improve marketing processes and results
Communicate professionally and work cooperatively with colleagues across departments and operating companies
Perform other duties as assigned
Work Experience and Skills
Education
Bachelor's degree in marketing, business, communications, or a related field required; an equivalent combination of education and relevant experience may be considered
Experience
Five or more years of progressive B2B marketing experience, preferably in manufacturing, industrial technology, engineered products, or another technical environment
Demonstrated experience developing and executing integrated campaigns, account-based marketing programs, and sales-enablement content
Skills and Knowledge
Strong writing, editing, presentation, and project-management skills, with the ability to translate technical information into clear customer value
Experience using CRM and marketing-automation platforms; working knowledge of HubSpot and Salesforce strongly preferred
Ability to interpret performance data, communicate results, and adjust priorities based on business needs and measurable outcomes
Knowledge of digital marketing, website optimization, paid and organic search, email marketing, social media, and event marketing
Experience supporting aerospace and defense, medical device, semiconductor, data center, or other regulated or technically complex markets preferred
Experience marketing across a portfolio of brands, business units, or operating companies preferred
Familiarity with technical manufacturing processes, ITAR and export-control considerations, and customer-confidentiality requirements preferred
Personal Attributes
Strategic, hands-on, and results-oriented
Collaborative and able to build effective working relationships across multiple operating companies, functions, and leadership levels
Detail-oriented, organized, and able to manage multiple priorities
Curious and customer-focused, with sound judgment and strong business acumen
Professional and discreet when handling confidential or export-controlled information
Working Conditions and Physical Requirements if applicable
Work Environment
Primarily office-based under an on-site or hybrid work arrangement, with periodic presence in manufacturing plant environments
Travel to PCG operating companies and industry or customer events is required as business needs dictate
Compliance with all applicable site safety, security, confidentiality, and export-control requirements is required
Physical or Operational Requirements
Ability to sit and use standard office equipment for extended periods
Ability to move through office and manufacturing environments and attend events at various business locations
Ability to communicate effectively in person and through telephone, video, and electronic channels
