Role Summary & ImpactAs a Manager, Paid Social, you will be responsible for the operational management of a client's paid social marketing initiatives. You will manage the less expert team members and focus increasingly on strategy development for the dedicated account(s).
Skills and Experience- Develop forecasts and plans, using input from your Director and Account Director.
- Understand the client's product and their marketing objectives and goals to define a campaign strategy and deliverable plans.
- Work closely with other internal departments to develop fully integrated social campaigns.
- Monitor, track and evaluate campaign performance analytics, based on critical client metrics.
- Deliver monthly client reports.
- Think creatively and develop tools and creative tactics to improve efficiencies.
- Actively contribute to business reviews, corporate initiatives, automation projects, process changes and rollouts as well as new business efforts.
- Create, or assist in creating, POVs, standard methodologies, and key process documentation.
- Bachelor's Degree in Business, Analytics, Marketing, Communications,
- Advertising; OR equivalent professional work experience.
- 3+ Years experience planning/buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok.
- A solid record in growing account scale and success and delivering great customer experiences through your working relationships on the client side.
- Desire to manage and mentor junior members of a team, prior experience as a manager a plus.
- Demonstrated ability to use paid media strategy to complement earned media campaigns and meet business objectives.
- Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail.
Life at WPP Media & BenefitsOur passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.
US Pay Range
$60,000-$140,000 USD
