Position Summary...What you'll do...The Manager, Ad Platform Solutions, leads the enhancement of advertising campaign performance through advanced data analysis, strategic insights, and expert use of Walmart's advertising platforms. This role involves leveraging reporting and business intelligence tools to deliver actionable recommendations, ensuring quality assurance, and validating platform functionality. The position requires collaboration with cross-functional teams to optimize campaign setup and performance while mentoring associates on platform usage. The manager drives continuous improvement by identifying growth opportunities, supporting product testing, and fostering strong stakeholder relationships to achieve business objectives effectively.
About the team: The Ad Platform Solutions team partners with cross-functional groups to optimize supplier campaigns, troubleshoot performance, and identify growth opportunities. Managing approximately $30M in annual search spend across key General Merchandise accounts, the team delivers category insights, product education, and budget recommendations. It supports campaign testing and learning, ensuring effective advertising strategies and platform utilization. The team leverages advanced data analysis and reporting tools to provide actionable intelligence, driving continuous improvement and informed decision-making to enhance campaign outcomes and support business objectives.
What you'll do: - Enhance advertising campaign performance through advanced data analysis and strategic recommendations.
- Utilize Walmart platforms, dashboards, and reporting tools to monitor and optimize campaign results.
- Conduct quality assurance, testing, and validation of platform functionality and data accuracy.
- Aggregate and analyze data from multiple sources to derive actionable insights and inform decision-making.
- Provide training and guidance to associates on platform usage and best practices.
- Develop and communicate client-specific recommendations to improve campaign delivery and effectiveness.
- Collaborate cross-functionally to support product testing and implement advertising strategies aligned with industry standards.
What you'll bring: - Proven expertise in advanced data analysis and reporting using Microsoft Excel and business intelligence tools.
- Experience with quality assurance, acceptance testing, and validating platform functionality to ensure accuracy.
- Strong knowledge of advertising strategy and campaign management within digital platforms.
- Ability to synthesize data from multiple sources and provide actionable, data-driven recommendations.
- Skilled in training and mentoring associates on platform usage and best practices.
- Effective communication skills to influence stakeholders and present clear, data-supported insights.
- Demonstrated capability to develop standard operating procedures and optimize campaign performance.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $96,000.00 - $186,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include :
- Stock
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Minimum Qualifications...Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Option 1: Bachelor's degree in business, marketing, or related area and 2 years' of experience in digital ad operations, revenue operations, media buying, or related area.
Option 2: 7 years' experience in digital ad operations, revenue operations, media buying or related area
Preferred Qualifications...Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Master's degree in business, marketing and sales, or related area.
Primary Location...221 River St, Hoboken, NJ 07030, United States of America
