Head of RWA

Solana Foundation

• $160K — $200K *
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years in product growth or business development in digital assets
  • Proven ability to drive adoption and growth metrics for financial products
  • Strong understanding of tokenization, RWAs, DeFi, and digital asset market structure
  • Experience in liquidity provision and market making
  • Strong analytical skills with aptitude for identifying growth opportunities
  • Exceptional project management and communication skills
  • Experience collaborating with founders or early-stage companies

Responsibilities

  • Identify and engage banks and asset managers exploring tokenization
  • Build and maintain a prospective issuer pipeline
  • Support founders in the institutional/RWA space through networking and resource facilitation
  • Drive adoption and growth for tokenized products post-launch
  • Execute go-to-market strategies for newly launched products
  • Monitor product performance and identify growth bottlenecks
  • Build relationships with market makers and develop liquidity strategies

Benefits

  • Opportunity to work directly with major financial institutions
  • Engagement in cutting-edge blockchain technology and digital asset markets
  • Autonomy in driving institutional growth initiatives
  • Participation in industry events to enhance network and influence
  • Exposure to a variety of market players and product types
Full Job Description
The Opportunity

Solana Foundation is seeking a highly independent, individual contributor to support the Head of Institutional Growth. You will support RWA issuers throughout the lifecycle and drive post-launch institutional product growth. While our team secures partnerships with major institutions like BlackRock, JPMorgan, and Fidelity to tokenize assets on Solana, you'll support the full institutional lifecycle - from identifying and cultivating new issuers and founders building in the ecosystem, to ensuring products thrive once they're live onchain.

You'll own the success metrics of tokenized institutional products-driving TVL growth, transaction volume, user adoption, and ecosystem integrations. This role requires someone who can work cross-functionally with issuers, market makers, custody providers, and DeFi protocols to create vibrant markets around institutional digital assets.

To be successful in this role
You will drive

Institutional Pipeline Development
  • Identify and engage banks, asset managers, and startups at early stages of their tokenization exploration
  • Build and maintain a pipeline of prospective issuers and evaluate fit for Solana
  • Support founders and early-stage startups building in the institutional/RWA space - including facilitating introductions to investors and strategic partners
  • Represent Solana at industry events to drive inbound interest from potential institutional partners

Post-Launch Product Growth
  • Drive adoption and TVL growth for live tokenized products (funds, treasuries, securities, etc.)
  • Develop and execute go-to-market strategies for newly launched institutional products
  • Create growth playbooks that can scale across different asset types and issuers
  • Monitor product performance metrics and identify growth bottlenecks

Ecosystem Development
  • Build liquidity strategies including market maker relationships and DeFi integrations
  • Coordinate with wallets, custody providers, and platforms to ensure seamless product access
  • Identify and facilitate secondary market development opportunities
  • Work with protocols to create yield opportunities and use cases for tokenized assets

Partner Success Management
  • Serve as primary post-launch contact for institutional issuers
  • Provide regular performance reporting and strategic recommendations to partners
  • Coordinate product enhancements based on market feedback
  • Ensure partner KPIs and success metrics are achieved

Market Development
  • Identify distribution channels and buyer segments for each product type
  • Develop relationships with wealth platforms, brokerages, and aggregators
  • Create educational content and sales enablement materials
  • Support product marketing initiatives and conference presentations
You ideally have:
  • 5+ years experience in product growth or BD in a digital assets role responsible for TVL/AUM
  • Track record of driving adoption and growth metrics for financial products
  • Understanding of tokenization, RWAs, DeFi, yield strategies, and digital asset market structure
  • Experience with liquidity provision, market making, or trading operations
  • Strong analytical skills with ability to identify growth levers and optimization opportunities
  • Ability to manage multiple products and stakeholders simultaneously
  • Exceptional project management and communication skills
  • Experience working directly with founders or early-stage companies, including navigating the relationship between startup needs and institutional-grade requirements
  • Retail and technical understanding of Solana
  • Active in crypto communities and ecosystem building
  • Ability to travel 25-40% of the time for conferences, partner meetings, and ecosystem events

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