General Manager

Crunch Fitness • $90K — $140K *

Johns Creek, GA 30022In-Person

Hospitality & Recreation

Less than 5 years of experience

2 months ago

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Job Overview by Ladders

Qualifications

Proven success in sales leadership and achieving aggressive performance targets
Passionate about developing high-performing teams and fostering a winning culture
Competitive mindset with the ability to drive results under pressure
Relentless energy, positive attitude, and a lead-by-example work ethic
Strong business acumen and ownership mentality
Clear, confident, and persuasive communication skills
Prior fitness management experience required

Responsibilities

Drive Membership Sales by achieving and exceeding revenue goals through coaching
Lead, Develop & Motivate Your Team by recruiting, training, and creating a performance-oriented culture
Execute Club Operations to ensure a clean, safe, and high-energy environment
Enhance Member Experience by providing top-tier customer service and managing member concerns
Monitor Performance Reporting & KPIs to drive improvements through actionable plans
Collaborate with Regional Leadership to align on growth goals and compliance
Engage in Community Outreach to build local brand partnerships and drive traffic

Benefits

Performance-driven compensation plan
Medical, Dental, Vision & Life Insurance
401K and PTO
$1000 Getaway Grant for General Managers
Free Crunch membership plus discounted training
Continued education and advancement opportunities
Opportunity to be part of a rapidly growing company in the fitness industry

Full Job Description

General Manager- Johns Creek Club

Job Summary:

The General Manager is responsible for the overall performance of the club, including revenue growth, team development, member satisfaction, and operational excellence. This role is ideal for a sales-driven leader who thrives in a fast-paced, goal-oriented environment and is passionate about developing talent and growing business results.

Key Responsibilities:

Drive Membership Sales: Consistently achieve and exceed revenue goals by leading from the front and coaching the team to sell with confidence and urgency.
Lead, Develop & Motivate Your Team: Recruit, train, and mentor team members while creating a culture of accountability, positivity, and performance.
Execute Club Operations: Oversee all aspects of daily operations to ensure a clean, safe, and high-energy environment that exceeds member expectations.
Member Experience: Ensure top-tier customer service, handle escalated member concerns, and create a welcoming environment for all.
Performance Reporting & KPIs: Monitor daily, weekly, and monthly performance metrics and drive improvements through action plans.
Collaboration with Regional Leadership: Align with district and regional leadership on growth goals, compliance, and operational strategies.
Community Outreach: Represent the brand locally by building partnerships, attending events, and driving traffic to the club.

What We Look for:

Proven success in sales leadership and hitting aggressive performance targets
A passion for developing high-performing teams and creating a winning culture
A competitive mindset with the ability to drive results under pressure
Relentless energy, positive attitude, and a lead-by-example work ethic
Strong business acumen and ownership mentality
Clear, confident, and persuasive communication skills
Prior Fitness management experience required

What We Offer:

A performance-driven compensation plan (Salary + Bonus) Earning Potential upto $140K (Avg. $90K)
Medical, Dental, Vision & Life Insurance
401K and PTO
$1000 Getaway Grant (GM & PTM only)
Free Crunch membership + discounted training
Continued education and advancement opportunities
A chance to be part of one of the most aggressive growth stories in fitness

If you're ready to lead a team, hit big numbers, and build your future, this is your shot.

Apply TODAY - and let's win together.

About Crunch Fitness

Crunch was founded in a basement level aerobics studio in New York City’s East Village in 1989 by Doug Levine. With the collaboration of exercise instructors the group fitness programming was started at Crunch. Today there are more than 500,000 gym members across the US and operations recently extended to Australia.

Crunch Fitness Careers

There has never been a better time to join the vibrant team at Crunch Fitness—the leading network of fitness centers known for its energetic atmosphere and diverse offerings.

Work You’ll Do

Join Crunch Fitness's industry-leading team to assist individuals in achieving their fitness and wellness goals. At Crunch Fitness, the focus is on transforming lives through dedication, innovation, and leadership in the fitness industry. Lead in a unique role within the marketplace, at the convergence of health, wellness expertise, and digital innovation. Work alongside a dynamic team of fitness and health advisors to help members navigate their personal fitness journeys. Collaborate with the most passionate group of fitness professionals—dedicated to fostering a culture of growth, diversity, and innovation.

Introducing the Crunch Fitness Professional Growth Path

The team is building a market-leading program to offer job opportunities that allow for personal and professional development within the fitness industry.

Do Innovative Work

Join the largest group of fitness experts—dedicated professionals at the intersection of health, industry expertise, and digital innovation.

Drive Innovative Work

Deliver targeted fitness solutions through a depth and breadth of training experience and innovation that’s second to none.

Be Part of a Great Team

Engage in a wide range of fitness technology and harness the unparalleled capabilities, global scale, and joint solution development of a leading team.

Future-proof Your Career

Advance as far as your ambition takes you with near-limitless opportunities to grow your career with unmatched training, development, and certification support.

Explore

Discover how Crunch Fitness leads the way in predictive health maintenance and innovative fitness solutions that cater to a diverse clientele.

The Crunch Fitness Leadership and Innovation Initiative

The combined service capabilities, global scale, and joint solution development help clients overcome challenges and lead transformation in their personal health and fitness. Clients across the globe look to Crunch Fitness for new strategies and solutions to drive health innovation and growth in the digital era.

Stay Connected

Join the Team

Search open positions that match your skills and interest. Crunch Fitness seeks passionate, curious, creative, and solution-driven team players. SEARCH CRUNCH FITNESS JOBS

Keep Up to Date

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Learn more about Crunch Fitness

Size

1,001 employees

Industry