OverviewMost of the market doesn't yet know that AI can reliably take on core SOC work, and that kind of awareness doesn't spread on its own. It takes programs built to put the right people in the room. As Field Marketing Manager, you'll execute and scale regional demand generation programs that grow pipeline and revenue. You'll turn strategy into on-the-ground programs: executive events, field activations, partner campaigns, and account-based marketing initiatives. You'll work closely with sales, growth, and product marketing to build experiences that engage prospects and move deals forward across key regional accounts.
What You'll Do- Execute regional field marketing programs aligned to pipeline and revenue goals
- Plan and deliver high-impact events, including executive dinners, roundtables, trade shows, and webinars
- Partner closely with sales teams to engage target accounts and support deal acceleration efforts
- Develop and execute account-based marketing (ABM) campaigns for high-value prospects
- Launch integrated, multi-channel campaigns across field, digital, and partner channels
- Experiment with AI-driven tools and tactics to personalize outreach and improve campaign performance
- Track and report on campaign performance, pipeline contribution, and ROI
- Support co-marketing initiatives with partners, customers, and industry communities
What We're Looking For- 3+ years in field marketing, demand generation, or B2B marketing in the cybersecurity field
- Experience supporting pipeline generation through events and regional marketing programs
- Strong collaboration skills and experience working closely with sales teams
- Ability to thrive in a fast-paced, startup environment with high ownership and execution focus
- Analytical mindset with experience measuring campaign performance and ROI
- Familiarity with marketing automation and CRM tools (e.g., HubSpot, Salesforce)
- Comfort experimenting with AI tools in marketing workflows
