The Opportunity We're looking for a sharp, narrative-focused Editorial Lead to lead the Adobe Corporate Blog and shape the voice, standard and quality of all external written materials. This is a role for someone who thinks like a journalist, edits with a steady hand, and understands how editorial rigor builds audience trust and business impact! Prior experience as a reporter or editor at a publication or newsroom is strongly preferred.
What you'll Do - Develop and implement an editorial content strategy that aligns with the corporate narrative, brand goals, and target audiences. Implement a rigorous editorial calendar for the corporate blog while growing thought leadership.
- Set high editorial standards, style guidelines, and a consistent "One Adobe" voice across all written content, including blog posts, press releases, and executive communications.
- Commission, assign, brief, and edit content - from light copy edits to substantive rewrites - ensuring every asset meets Adobe's editorial and reputational bar.
- Apply strong news judgment to identify story angles, executive perspectives, and industry moments that meaningfully advance industry conversation and Adobe's role in crafting what's next.
- Partner with the PR team to edit and elevate announcement narratives into clear, reporter-ready storytelling that holds up to scrutiny.
- Write original articles, thought leadership pieces, and executive bylines when needed, grounded in data, customer stories, and real-world impact.
- Manage full submission and review workflows (blogs, press releases etc), coordinating across collaborators to meet publication timelines.
- Track and report on key performance metrics and use data to continuously raise editorial quality, reach and impact.
What you need to succeed - 10+ years of experience in editorial, journalism, content strategy, or corporate communications roles.
- Exceptional writer and editor with the ability to develop compelling narratives for a range of formats - corporate announcements, thought leadership, success stories, and executive perspectives.
- Deep understanding of SEO and GEO protocols, including structuring content for AI discoverability and answer engine citation.
- Proven ability to manage contributors, editorial workflows, and multiple competing deadlines with precision.
- Self-starter with strong project management skills and exceptional attention to detail
- BA/BS degree in Journalism, Communications, English, or a related field, or equivalent professional experience.
Expected Pay Range:Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $127,600 -- $254,900 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.
In California, the pay range for this position is $176,000 - $254,900In New York, the pay range for this position is $176,000 - $254,900
At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
