The OpportunityGridline is seeking a Director of Marketing with a heavy Product Marketing DNA to define how Gridline is perceived in the market. You will be the architect of our brand voice, positioning, and content strategy and work cross-functionally with RevOps and Sales. Your mission is to take our complex fintech infrastructure and translate it into a compelling, high-trust narrative that resonates with RIAs, GPs, and private banks.
This is a strategic, high-impact role for a marketer who loves the craft but also embraces the future of work. You will be expected to build an AI-augmented marketing engine, using all sorts automations (LLMs and beyond) to scale our content production without sacrificing the high-caliber precision required in the private markets space. You will ensure that every touchpoint in the customer journey feels cohesive, authoritative, and differentiated.
This is an amazing opportunity to join Gridline at this inflection point and make a real impact.
In this role you will...- Lead Content Strategy: Implement workflows to accelerate the production of high-caliber thought leadership, white papers, and case studies while maintaining institutional-grade accuracy.
- Define Positioning: Own the core messaging frameworks for our platform, ensuring we have a distinct and defensible brand voice across all target segments.
- Enable Sales: Build the collateral - from pitch decks and one-pagers to microsites - that empowers our sales teams to close complex enterprise deals.
- Lead Product Launches: Partner closely with the Product and Sales teams to manage the go-to-market strategy for new features, ensuring clear value articulation and market readiness.
- Drive Brand Authority: Oversee our digital presence and external communications, ensuring consistent, high-standard execution across all marketing channels.
- Optimize with AI: Leverage AI tools for competitive intelligence, market research, automations, and SEO optimization to keep our positioning ahead of market shifts.
You have...- Experience: At least 7 years of marketing experience, with at least 5 years specifically in Product Marketing within B2B SaaS, (ideally in Fintech or Wealthtech - but not a requirement).
- Hard Skills: Mastery of technical writing, sales enablement, and in a major CRM; proficiency in using AI tools (e.g. Gemini, Claude) to scale creative and research workflows.
- Location: Based in Atlanta, GA (hybrid).
$150,000 - $175,000 a year
- Salary is determined by a variety of factors, including specialized skills, experience, and relevant education or training.
- This salary range is one component of our total rewards package.
We offer...- Impact: The opportunity to join a Series A fintech at a high-growth inflection point.
- Mission-Driven Work: The ability to revolutionize the private markets space and build the industry's infrastructure layer.
- Elite Collaboration: A tight-knit team of experienced operators and builders who are passionate about scaling startups.
- Ownership: A high-autonomy environment where you are encouraged to take ownership and solve complex problems.
- Full Suite of Benefits: Competitive salary, equity, and flexible PTO, plus robust medical, dental, and vision coverage.
