Position OverviewWe are seeking an experienced Director of Corporate Marketing to build and lead our corporate marketing function. This role owns all of the marketing functions except product marketing including brand, design, events/trade shows, PR, social media, website, collateral production, product launch management, budgeting, planning and marketing operations.
This is a senior, hands-on leadership role reporting to the CMO. The ideal candidate for this role has previous experience marketing high capacity networking products and solutions to hyperscalers, service providers or very large enterprises. The candidate should be able to juggle and execute on multiple projects in parallel and collaborate cross functionally to deliver marketing outcomes on budget, on scope and on time.
Responsibilities- Define and drive Eridu's corporate brand strategy, voice, and visual identity across all channels.
- Drive world-class company and product launches.
- Partner with Product Marketing to ensure company-level narrative and product positioning are aligned and reinforcing and to create highly polished, in-brand printed and digital content.
- Own public relations strategy and agency relationships; secure high-impact media coverage.
- Manage all content distribution channels and ensure a regular drumbeat of posting with spikes during launch events: website, YouTube, social, podcasts, paid and earned media and more.
- Partner with executives to build their public visibility through keynotes, podcasts, bylines, and media interviews.
- Plan and execute Eridu's presence at industry events and conferences, including sponsorships, speaking opportunities, brand presence, demo strategy and booth strategy.
- Manage the design and quality of the executive briefing center and the display of Eridu products and demonstrations for visiting customers, investors, partners and candidates.
- Manage the corporate marketing budget and external agencies (PR, creative, events) and build and lead a world-class corporate marketing team over time.
- Create scalable processes for planning, execution, marketing operations and performance reporting.
Minimum Qualifications- Bachelor's degree in marketing or a technical field (i.e., Computer Science, Electrical Engineering, Physics, etc.)
- 10+ years in the corporate marketing function at a deep tech enterprise targeting large customers with complex buying teams, such as hyperscalers
- Track record of elevating executive visibility and thought leadership for technical leaders
- Experience building brand identity and corporate narrative for a technical, engineering-driven organization
- Excellent written and verbal communicator, equally credible with engineers and executives
- Experience managing external agencies, vendors, and budgets
- Create a marketing function from scratch: hiring, tooling, process, prioritization, and measurement
Preferred Qualifications- MBA
- Solid understanding of AI infrastructure, cloud, and networking buyers is a strong plus
- Ideally you have run corporate marketing for companies selling high scale networking systems (routers, switches, optical transport systems) to hyperscalers or service providers
- Start-Up DNA - willing to be hands-on and wear multiple hats in the early phases of building the marketing function
- High horsepower, low ego, deeply collaborative.
- Data-driven operator that uses metrics to drive decision making.
- Able to juggle multiple projects with strong project management skills and the ability to drive critical path tasks forward in parallel to deliver outcomes
Why Join Us? At Eridu, you'll have the opportunity to shape the future of AI infrastructure, working with a world-class team on groundbreaking technology that pushes the boundaries of AI performance. Your contributions will directly impact the next generation of AI infrastructure solutions, transforming the performance of AI data centers.
The starting base salary for the selected candidate will be established based on their relevant skills, experience, qualifications, work location, market trends, and the compensation of employees in comparable roles.
