Verkada Inc.

Demo Enablement Architect

Verkada Inc.$145K — $175K *
Technical Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in Sales Engineering, Solution Architecture, or Technical Enablement with enterprise SaaS, IoT, hardware, or networking.
  • Expertise in demo methodology, customer discovery, and enterprise storytelling.
  • Proven experience collaborating with Product Management to create scalable demo content.
  • Skilled in analyzing pitch quality and providing actionable coaching.
  • Familiarity with AI coaching platforms and automated enablement technologies.
  • Strong leadership skills to bridge technical and customer-facing teams.

Responsibilities

  • Partner with Product Management to design and launch demo workflows that highlight software features.
  • Coordinate with infrastructure teams to ensure demo content aligns with hardware setups.
  • Enable SEs on demo execution through training in storytelling and objection handling.
  • Analyze demonstrations and provide coaching on performance improvements.
  • Collaborate with IT to build AI-powered platforms for SE practice and performance tracking.
  • Use AI tools to evaluate adherence to demo scripts and improve improvisation strategies.

Benefits

  • Comprehensive healthcare programs with 100% employee premium coverage on at least one plan.
  • Nationwide medical, vision, and dental insurance.
  • Health Savings Account with employer contributions and Flexible Spending Account options.
  • Expanded mental health support services.
  • Paid parental leave and fertility benefits.
  • Generous paid time off policies including holidays and flexible PTO.
  • Professional development stipend for skill growth.
  • Wellness benefits including healthy lunches provided daily.
Full Job Description
About the Role

As a Demo Enablement Architect on the Solutions Engineering (SE) Enablement team, you will drive the narrative strategy, content creation, and delivery mastery for technical demonstrations across the global SE organization. In this role, you will bridge Product Management and field execution, turning product updates into compelling, value-driven demo workflows. Working alongside technical lab teams, IT, and sales leadership, you will elevate how SEs articulate product value-combining methodology coaching with innovative AI practice platforms to scale demo excellence.
What You'll Do
  • Demo Strategy & Content Creation: Partner with Product Management to identify, design, and launch new demo workflows aligned with software feature updates and New Product Introductions (NPI). Translate technical features into value-centric customer stories.
  • Infrastructure Collaboration: Work closely with the Demo Enablement Infrastructure Architect-who owns physical lab equipment design, updates, and maintenance-to ensure all demo content aligns perfectly with physical lab hardware setups and environmental topologies.
  • Methodology & Delivery Training: Enable SEs on end-to-end demo execution. Design training that elevates technical discovery, value-based storytelling, enterprise objection handling, and clear deal progression strategies.
  • Demo Analysis & One-on-One Coaching: Review real-world and simulated field demonstrations to provide constructive analysis. Deliver targeted coaching to SEs on strengths, high-impact areas for improvement, and narrative polish.
  • AI Tooling & Analytics Integration: Partner with IT to build, deploy, and refine AI-powered practice platforms. Enable SEs to asynchronously record and practice demos, receive automated scoring, and track performance metrics to uncover organizational trends and skills gaps.
  • Performance Analysis & Feedback Loop: Leverage AI tools to evaluate demo script adherence and identify effective improvisation. Incorporate successful deviations into standard scripts while providing coaching to SEs and managers when deviations negatively impact outcomes.
What You Bring
Required
  • 5+ years of experience in Sales Engineering, Solution Architecture, or Technical Enablement within enterprise SaaS, IoT, hardware, or networking.
  • Proven expertise in demo methodology, customer discovery, enterprise storytelling, and technical objection handling.
  • Track record of collaborating with Product Management to convert product roadmaps into scalable demo content and narrative guides.
  • Experience analyzing pitch quality and delivering direct, actionable coaching to technical revenue roles.
  • Familiarity with AI coaching platforms, conversation intelligence tools, or working with internal IT teams to implement automated enablement technologies.
  • Strong cross-functional leadership skills with the ability to bridge hardware/software infrastructure teams with customer-facing reps.
US Employee Benefits

Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:
  • Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
  • Nationwide medical, vision and dental coverage
  • Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
  • Expanded mental health support
  • Paid parental leave policy & fertility benefits
  • Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
  • Professional development stipend
  • Wellness/fitness benefits
  • Healthy lunches provided daily
  • Commuter benefits
Additional Information
  • You must be independently authorized to work in the U.S. We are unable to sponsor or take over sponsorship of an employment visa for this role, at this time
  • This role requires that you be based out of Verkada HQ in San Mateo, CA and on-site 5 days a week. Occasional travel to partner locations, regional offices, and industry events is expected.


Annual Pay Range

At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of restricted stock units (RSUs)

Below is the annual on-target earnings (OTE) range for full-time employees for this position, comprised of base compensation and commissions (if applicable).

Estimated Annual Pay Range

$145,000-$175,000 USD

About Verkada Inc.

Verkada Inc. is a technology company that specializes in security cameras and video surveillance systems. The company was founded in 2016 and is headquartered in Mountain View, California. Verkada's cameras are designed to be easy to install and use, and they offer features such as facial recognition and license plate recognition. The company's customers include schools, hospitals, and businesses. Verkada has raised over $140 million in funding to date and is backed by several venture capital firms.
Learn more about Verkada Inc.
Size
500 employees
Industry
Founded
2016

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