As Creative Director, Attraction Design & Development, you will lead the creative vision for major capital projects across United Parks & Resorts. You will be responsible for defining, communicating, and ensuring creative intent from early concept development through final execution. As the creative leader, you will collaborate with cross-functional teams, leadership, and external partners to deliver cohesive, high-quality guest experiences aligned with brand and business objectives.

• Lead the creative development of assigned projects that shape and elevate the guest experience, driving original ideas through early exploration and concept development toward a strong, unified vision.
• Guide and oversee the planning and execution of project elements to ensure alignment with creative goals, experiential objectives, and established quality standards.
• Serve as the primary steward of the creative vision by inspiring, aligning, and unifying project teams around a shared narrative and experiential intent, while adapting the creative approach as needed to preserve the integrity of the guest experience.
• Partner closely with the Vice President of Attraction Design & Development to align creative strategy with organizational priorities and ensure design intent is carried consistently through all phases of development.
• Develop, refine, and present clear and compelling creative materials for internal and external audiences to communicate project concepts, creative direction, and progress.
• Maintain effective collaboration with internal departments, external partners, licensors, and intellectual property stakeholders to support successful execution of the creative vision.
• Perform other duties as assigned.

What it takes to succeed:

• Strong creative leadership skills with the ability to inspire, align, and guide multidisciplinary teams.
• Proven ability to translate creative vision into cohesive, high-quality designs that make for engaging, repeatable, and memorable guest experience.
• Strong understanding of narrative placemaking and urban design principles, with the ability to apply them to immersive, experience-based environments.
• Strong understanding of emotional design, using story, space, and sensory cues to create meaningful and memorable guest connections within experiences.
• Excellent communication and presentation skills, both verbal and visual.
• Ability to manage multiple priorities in a fast-paced, collaborative environment.
• Strong organizational skills and attention to detail.

What else is important:

• Bachelor’s degree in Theater, Art, Film, Architecture, Creative Writing, Interior Design, or a related field is preferred; or an equivalent combination of education and experience.
• 10+ years of professional experience in themed entertainment, attraction design, concept art, or related disciplines. 3+ years experience in leading design team.
• Strong portfolio demonstrating creative expertise
• Flexibility in schedule for business travel, domestic and international

Preferred Qualifications:

• Proven experience in architecture, interior design, and urban placemaking for theme parks.
• Proven experience working on habitat designs for Zoos and/or Aquariums
• Proven experience working on media based/interactive attractions

The perks of the position:

• Paid Time Off
• Complimentary Park Tickets and Passes
• Park Discounts on Food and Merchandise
• Medical, Dental, and Vision Insurance
• 401K Retirement plan
• Voluntary Insurance
• Life Insurance
• Disability Benefits
• Tuition Reimbursement
• Dependent and Health Care Flexible Spending Accounts
• Employee Assistance Program
• Legal Assistance Plan